Ticket Text Partners with Mama Group Plc
Ticket Text to Provide Mobile Ticketing for All Mama Group VenuesDUBLIN, Ireland & LONDON--(Business Wire)--Ticket Text, a Dublin based technology company that provides amobile event ticketing service, today announced that it is to partnerwith MAMA Group plc, an AIM listed music and media company, to providemobile ticketing for its 18 venues across the UK. MAMA Group's venues include the Hammersmith Apollo, the Jazz Cafe,the Forum, Borderline in London and the 10 Barfly venues across theUK. The Barfly chain of venues is focused on supporting the world'sbest new music by filling its 10 venues with the stars of tomorrow.These venues helped launch the careers of Coldplay, Kaiser Chiefs,Franz Ferdinand, The Strokes and The Gossip among others. Ticket Text Tickets are now available for a variety of MAMA Group events onthe Ticket Text website, www.ticket-text.com. Using Ticket Text'sinnovative mobile technology, customers will receive their tickets asunique barcodes sent via text message straight to their mobile phone.Customers simply take their phone to the relevant venue and then scanthe barcode to gain admittance. Receiving tickets by SMS throughTicket Text saves money because Ticket Text does not charge customersany over inflated postage and packaging fees. Dean James and Adam Driscoll Co-CEO's of MAMA Group, commented: "The MAMA Group is committed to providing cutting edge live musicto fans across the UK. In particular, we are unique in promotingthousands of new bands each year through our Barfly venues. We aredelighted to partner with Ticket Text to provide a mobile ticketingsolution for our venues and to supporting new technology and solutionsin the same way in which we support new music talent every day." Ticket Text's CEO Mark Mc Laughlin commented: "Ticket Text is delighted to partner with the MAMA Group. Thispartnership is further validation that mobile ticketing is the futureof all event ticketing. Mobile ticketing eliminates the need forpostage and packaging fees and offers a more efficient distributionmethod for the customer while offering the venue a new method fordistributing tickets." He added: "Mama Group Venues are the hub for the discovery of new music andwill now be the hub for new digital initiatives starting with mobileticketing via www.ticket-text.com"K Capital Source for Tcket TextJonathan Neilan, +353 1 631 5500jneilan@kcapitalsource.comCopyright Business Wire 2007
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