Gaiam Inc., The Leader in Innovative Lifestyle Solutions, Announces New DVD Series...

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Mon Jan 7, 2008 1:27pm EST

Gaiam Inc., The Leader in Innovative Lifestyle Solutions, Announces New DVD
Series Created with Mayo Clinic
Mayo Clinic Wellness Solutions DVD Series Offer Integrative Health Solutions
for Ten Chronic Medical Conditions

    BROOMFIELD, Colo., Jan. 7 /PRNewswire-FirstCall/ -- Gaiam, Inc., the
leading distributor of special interest programming with more than 46 percent
of the fitness and wellness market, today announced a collaboration with Mayo
Clinic to produce a series of DVDs focused on providing integrative health
solutions for ten chronic medical conditions - obesity, type 2 diabetes, back
pain, high blood pressure, osteoarthritis, heart disease, menopause, irritable
bowel syndrome (IBS), fibromyalgia and insomnia.  Gaiam's release of the Mayo
Clinic Wellness Solutions series will be the first offering of its kind and
will provide consumers with practical solutions to chronic health problems.
    (Photo: http://www.newscom.com/cgi-bin/prnh/20080107/NYM108 )
    Hosted by Dr. Brent Bauer, Director of the Complementary and Integrative
Medicine program at Mayo Clinic, each 90-minute DVD includes detailed
information about the condition, covering both conventional and integrative
treatment options.  Drawing from evidence-based medicine, Mayo Clinic experts
offer insight into integrative medicine including the benefits of combining
nontraditional therapies with conventional care to achieve optimal health.
Viewers will be empowered to take charge of personal health with a daily
action plan tailored to each condition, including yoga and meditation, led by
acclaimed Gaiam talent Rodney Yee and Colleen Saidman. Dr. Donald Hensrud,
Chair of Preventive Medicine at Mayo Clinic, and a number of Mayo Clinic
dieticians, provide essential information about maintaining a healthy diet.
    "We recognized the need for reliable information when it comes to
complementary and alternative medicine," said Gaiam President of Retail
Distribution and Direct Response Marketing, William S. Sondheim.  "The
expertise Mayo Clinic provides will empower consumers to take immediate action
toward improving their health by engaging their mind, body and spirit."
    The first DVD offering of its kind, the Mayo Clinic Wellness Solutions DVD
series is interactive and accessible, allowing viewers to immediately take
charge of their health.
    Mayo Clinic Wellness Solutions
    Street Date: New Year's Day, January 1, 2008
    Order Date: November 20, 2007
    Suggested Retail Price: $19.98

    ABOUT GAIAM
    Gaiam, Inc. (Nasdaq: GAIA) is the leading independent distributor of
special interest programming, with a 68,000 door retail distribution network.
With more than 46 percent of the fitness and wellness market, Gaiam is
dedicated to providing solutions for the many facets of healthy, eco-conscious
living. Since its founding in 1988, Gaiam has grown into a $220 million
integrated brand. The company's commitment to quality, coupled with an
innovative approach to merchandising and distribution have allowed it to
dominate the health and wellness category with fitness sensations Rodney Yee,
Patricia Moreno, Ana Caban and Debbie Rocker. For more information about
Gaiam, please visit www.gaiam.com, or call 1.800.869.3603.
    ABOUT MAYO CLINIC HEALTH SOLUTIONS
    Mayo Clinic Health Solutions extends Mayo Clinic's expertise to people
throughout their lives. By drawing upon the experience of teams of Mayo Clinic
experts, Mayo Clinic Health Solutions develops and provides solution-oriented
products and services designed to improve people's health. Its broad array of
offerings includes solutions for population health management (health risk
assessment, behavior change programs and self-care tools), consumer health
education (http://www.MayoClinic.com, books and newsletters), health benefits
administration (third-party administration, health savings accounts and
pharmacy benefit management), pharmacy services, and medical supplies.
Additionally, Mayo Clinic Health Solutions transfers medical expertise,
intellectual property, and innovation into medical devices and products that
help people across the globe. For more information, visit
http://www.MayoClinicHealthSolutions.com.
SOURCE  Gaiam, Inc.

Jodi Einhorn, +1-212-242-9353, x191, jeinhorn@laforce-stevens.com, or Holly
Aubry, +1-212-242-9353, x160, haubry@laforce-stevens.com
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