Kylie Minogue Visits Barcelona to Shoot TOUS Advertising Campaign

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Fri Jan 11, 2008 3:05pm EST

BARCELONA, Spain--(Business Wire)--World-renowned Spanish jewelry and accessories brand TOUS has
partnered with Grammy Award winning artist Kylie Minogue on a
photoshoot for the new TOUS advertising campaign. The shoot took place
in Barcelona, Spain over the course of three days. Minogue arrived in
Barcelona via private jet and stayed in the upper part of the city, in
close proximity to the photo studio.

   Photographer Leanne Buckham, a dear friend of Minogue, created
natural, real and energetic images featuring a bold, sexy and
absolutely chic Kylie Minogue. TOUS will showcase its various product
collections in conjunction with the singer through 2010.

   Salvador and Rosa Tous, owners of TOUS, conducted an informal
photo shoot with Minogue over lunch on a particularly beautiful day in
Barcelona. During this informal session, Minogue expressed her
admiration for the TOUS brand and her happiness in the overall
partnership. Minogue selected the iconic TOUS Blackbear ring made of
onyx and diamonds to wear during her stay in Barcelona. This piece,
featuring the TOUS bear synonymous with the brand, is a particularly
special ring from the new collection. The photoshoot was a great
success: delight and happiness with Barcelona as a backdrop.

   About Tous

   Started in the 1920s as a family-owned company, TOUS has evolved
into a global jewelry and accessories brand. Today,
the Barcelona-based company remains a family affair, with the second
generation of the Tous family infusing new breath into the brand while
staying true to TOUS' heritage as chic, sophisticated design. With
more than 300 stores worldwide in 33 countries, TOUS has become a
leader in the luxury jewelry and accessories arena. To learn more
about TOUS, please visit the company's website at www.tous.com.

LaForce+Stevens
Stacy Forgang, 212-242-9353
sforgang@laforce-stevens.com

Copyright Business Wire 2008
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