Alienware Redefines Performance and Design with Powerful New Area-51 m15x 15.4-inch...

Alienware Redefines Performance and Design with Powerful New Area-51 m15x 15.4-inch Notebook

PC-Maker Wonders If the World is Ready for the Intimidating
Ingenuity and Onslaught of Awesomeness Surrounding the Area-51 m15x
MIAMI--(Business Wire)--When it comes to mobile performance, Alienware(R) - the leading
manufacturer of high-performance desktop, notebook and entertainment
systems - is blazing new frontiers. The company introduces the
Area-51(R) m15x, a revolutionary addition to the 15.4-inch notebook
class and a fitting addition to Alienware's award-winning systems.
Available with a range of Intel(R) Core(TM) 2 Duo or Core 2 Extreme
mobile processors and loaded with the world's fastest notebook GPU,
the NVIDIA(R) GeForce(R) 8800M GTX, every detail of the Area-51 m15x
was scrutinized for improved performance and usability, from the
motherboard all the way down to the port trimmings.

"Alienware always sets the bar almost impossibly high, but the new
Area-51 m15x not only lives up to the elite tradition of past
Alienware notebooks, it establishes a new performance standard that
demands the attention of everyone from hardcore gamers and 3D content
creators to students and professionals on the go," said Frank Azor,
Executive Vice-President for Alienware's Product and Marketing Groups.
"A mix of unparalleled speed, stunning graphics precision and
exclusive customization features will be the lasting impact of
Alienware's most impressive, most unstoppable and sexiest mobile
system yet."

The Area-51 m15x dominates the competition by featuring:

-- Intel Core 2 Extreme mobile processor power, enabling users to
run the latest games and power-hungry applications like
post-production video software and music encoding programs at
full speed for optimum productivity.

-- Cutting-edge graphics delivered by an NVIDIA GeForce 8800M GTX
GPU, fully primed for the new wave of DirectX(R) 10-fueled
games.

-- Alienware's BinaryGFX technology, which provides the
flexibility of switching between integrated and
high-performance graphics cards.

-- Advanced user controls through the Alienware Command Center,
including the AlienFX(R) lighting and the AlienFusion power
management system.

-- Smart Bay technology giving users on-the-fly customization
capabilities with a hot-swappable optical drive, second hard
drive and backup battery.

"The advanced speed and energy efficiency of our entire line of
Core 2 Duo and Core 2 Extreme mobile processors are perfectly suited
for the varied needs of Area-51 m15x users," said Erik Reid, Director
of Marketing, Mobile Platforms Group for Intel. "Owners of Alienware's
latest notebook have the confidence of knowing they can rely on
awesome application speed in addition to smarter battery performance
and the other advantages that come from the Intel Core
microarchitecture."

"With NVIDIA's most powerful notebook GPU, the GeForce 8800M GTX,
Alienware has unleashed a new generation of high-performance notebooks
that blow away most desktop PCs," said Rene Haas, general manager of
the notebook GPU business at NVIDIA. "With these elite machines,
Alienware customers will get an absolutely astounding visual
experience with the new era of DirectX 10 games, high-definition
movies, and Windows Vista applications, whether at home or on the
road."

For more information on the Area-51 m15x, please visit:
www.alienware.com/m15x.

About Alienware

Alienware offers unique and award-winning technology products that
incorporate state-of-the-art components, innovative engineering and
design, and unprecedented customer service. Alienware has been
recognized by INC 500, won the Shoppers' Choice Award as the Best
Performance Desktop by Computer Shopper's reader survey, had its
Alienware Area-51 ranked among "The 25 Greatest PCs of All Time" by PC
World and also received PC Magazine's Reader's Choice Award in its
18th Annual Reader Survey. Alienware systems are available direct
within the United States, Europe, Australia, and New Zealand. For more
information, please visit www.alienware.com or call 1-800-ALIENWARE
(254-3692).

Alienware, Miami
Nathan Johnson, M/C/C for Alienware
972-480-8383 ext. 231
Nathan_Johnson@mccom.com

Copyright Business Wire 2008