UCN Appoints Chief Customer Officer

Panasonic customer satisfaction guru to lead strategy, product, marketing and
service of UCN inContact(R)

SALT LAKE CITY, Jan. 15 /PRNewswire-FirstCall/ -- UCN, Inc.
(Nasdaq: UCNN), the leading provider of hosted communication systems, today
announced the appointment of Rudy Vidal to the role of Executive Vice
President and Chief Customer Officer. Vidal, 46, joins UCN following a 25-year
career at Panasonic of America, a major consumer electronics company based in
Secaucus, N.J. In his new role, Vidal will be responsible for strategy,
product, marketing and service for UCN's inContact(R) product suite.
"I am extremely excited to have Rudy join our executive leadership team,"
said Paul Jarman, CEO of UCN. "We will benefit immensely from his vast
experience and proven record of customer service advocacy at Panasonic, and
this new organizational role will help us maintain our leadership position and
to aggressively pursue new growth opportunities."
Vidal most recently served as director of extreme customer service (XCS)
at Panasonic, where he developed a corporate-wide initiative to address the
challenge of differentiation in a commoditized market. Vidal's solution sets
provide a systematic approach to developing brand differentiation and loyalty,
quantifying the relationship between customer satisfaction and incremental
revenue, and creating clear competitive advantage through the creation of a
self-sustainable customer centric corporate culture.
Development of and success in his XCS division was prompted by Vidal's
comprehensive understanding of business as a result of daily environment in
the C-level suite as Director of Strategic Corporate Planning for seven years.
Previously, Vidal cultivated well-rounded business acumen with circuits as
head of sales, marketing, service planning, and most recently, head of
enterprise sales for Panasonic North America.
Vidal has lectured on the value and methodologies of customer centricity
in business school environments including Wharton School of Management at
University of Pennsylvania, Massachusetts Institute of Technology and Kean
University. Additionally, Vidal developed and oversaw initiatives regarding
managing paradigm shifts in the public educational system for the Urban
Superintendent Organization of America.
About UCN, Inc.
UCN (Nasdaq: UCNN) is the leading provider of all-in-one, off-premises
contact handling services that improve the customer contact experience and the
productivity of those handling the contacts. InContact(R) includes an
integrated suite of core contact handling applications, including contact
routing, interactive menus, database integration, automated surveys and
scoring analysis, reporting, monitoring, recording, administration and
workforce scheduling and forecasting applications. InControl(TM) is a unique,
rapid application development tool that enables inContact customers to develop
highly flexible, customized business contact handling processes in record
time. To learn more about UCN, visit http://www.ucn.net.
Safe Harbor Statement: The Private Securities Litigation Reform Act of
1995 provides a safe harbor for forward-looking information made on the
Company's behalf. All statements, other than statements of historical facts
which address the Company's expectations of sources of capital or which
express the Company's expectation for the future with respect to financial
performance or operating strategies, can be identified as forward-looking
statements. Such statements made by the Company are based on knowledge of the
environment in which it operates, but because of the factors previously
listed, as well as other factors beyond the control of the Company, actual
results may differ materially from the expectations expressed in the
forward-looking statements. (For the complete statement, please click to:
http://www.ucn.net/safeharbor.)
SOURCE UCN, Inc.

Jim Elliot, SVP Marketing of UCN, Inc., +1-801-715-5255, jim.elliot@ucn.net;
or Investors, Scott Liolios or Ron Both, both of Liolios Group Inc,
+1-949-574-3860, info@liolios.com, for UCN, Inc.