ChannelAdvisor Announces New Marketplace Solutions

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Tue Jan 15, 2008 8:00am EST

RESEARCH TRIANGLE PARK, N.C., Jan. 15 /PRNewswire/ -- ChannelAdvisor, the
leading provider of e-commerce channel management solutions, today announced
the launch of its most forward-looking marketplaces solutions to date.
    Just off the heels of ChannelAdvisor's purchase of Marketworks, a former
Atlanta-based e-commerce solution provider, ChannelAdvisor introduced
MarketplaceAdvisor(TM) and MarketplaceAdvisor Premium(TM). These new products
replace Marketworks' primary solution and ChannelAdvisor's Merchant solution.
    Designed exclusively for online sellers focused solely on eBay,
MarketplaceAdvisor allows retailers to automate many of the processes vital to
the growth and success of eBay businesses. In addition, sellers can leverage
time-saving efficiencies including tracking and shipping of orders all from a
consolidated interface.
    Designed for multi-channel sellers, MarketplaceAdvisor Premium offers the
same eBay features and gives retailers access to full integrations with Amazon
and Overstock Shopping as well as enhanced functionality that improves the
quality of product feeds sent to comparison shopping engines including
Shopzilla, Shopping.com, and Google Product Search.
    "MarketplaceAdvisor Premium smoothed the pathway to other channels," said
Doug Lincicome, Chief Operating Officer of Blue Bay Electronics. "We targeted
the best marketplaces for us and integrated our full product catalog quickly
and easily. We tapped new revenue streams, and planned and executed cross-
channel promotions which have dramatically increased our bottom-line revenue
and conversions all within a short period of time."
    "We are excited to be at the forefront of technology in the online retail
marketplace," said Scot Wingo, CEO of ChannelAdvisor. "We see the
MarketplaceAdvisor and MarketplaceAdvisor Premium products filling a much
needed space in the online retail marketplace by bridging the gap between
single channel and multi-channel sellers."
    Both products are new additions to the ChannelAdvisor Complete platform,
an integrated, on-demand solution that provides online retailers an efficient
and profitable way to sell across multiple e-commerce channels including
marketplaces, comparison shopping, search marketing and their own e-commerce
stores.
    About ChannelAdvisor Corporation
    ChannelAdvisor Corporation provides technology and services that enable
leading online retailers to maximize their products across multiple e-commerce
marketplaces such as eBay, Amazon.com and Overstock.com, comparison shopping
engines such as Shopping.com, Shopzilla, Nextag and Google Product Search and
search engines such as Google, Yahoo! and MSN. In 2006, ChannelAdvisor managed
over $1.6 billion in gross merchandise value (GMV) on behalf of its customers.
ChannelAdvisor solutions combine best practices, on-demand software and
integration technology to help retailers sell more products, faster, by
automating labor-intensive, manual functions so they spend less time
optimizing campaigns and more time solving marketing and business issues.
ChannelAdvisor's customers include GSI Commerce, Sears, Brookstone, Abebooks
and Motorola. ChannelAdvisor Corporation is headquartered in Research Triangle
Park, NC with offices in Atlanta, Seattle, the United Kingdom, Australia,
Ireland and Germany. For more information, visit
http://www.channeladvisor.com/.
SOURCE  ChannelAdvisor Corporation

Ashley Jones, ChannelAdvisor Corporation, +1-919-349-4177,
ashley.jones@channeladvisor.com
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