Digicel Exceeds Six Million Customer Milestone in 2007
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KINGSTON, JAMAICA, Jan 15 (MARKET WIRE) --
Digicel, the fastest-growing telecommunications operator in the Caribbean and
new
entrant to the Central American market, today announced significant year-end
growth achievements in 2007. As the largest GSM operator in the region, Digicel
ended
the year with more than six million customers, a total investment exceeding US
$1.9billion across the region and new business operations in Suriname, Guyana
and El
Salvador.
"Digicel's progress in 2007 reinforced our position as the Caribbean's
leading mobile
service provider and demonstrated delivery of sustained growth in our current
markets, strategically expanding operations in new markets and providing
exciting, first-to-market technology innovations to all of our customers,"
said Colm Delves, Digicel Group CEO.
Digicel achieved a number of key milestones in 2007. These include:
-- Celebrating One-Year Anniversary of Digicel Haiti: Digicel celebrated
its first year of operations in Haiti -- gaining more than 1.8 million
Haitian subscribers -- and played a pivotal role in the increase of mobile
penetration rates within this market. When Digicel Haiti launched in May
2006, fixed and mobile penetrations rates were five percent. In 2007,
mobile penetration increased to 35 percent.
-- Winning Mobile Licenses in New Markets: In December 2007, Digicel was
granted a mobile license to operate a GSM network in the British Virgin
Islands (BVI). The British Virgin Islands will become Digicel's 24th market
and the company has earmarked US $15 million as its initial investment to
build a state-of-the-art network. With a thriving financial services and
tourism industry, the British Virgin Islands has one of the most prosperous
economies in the Caribbean. In addition, Digicel Central America Holdings
Limited, through its wholly owned subsidiary, Digicel Honduras S.A. de
C.V., won a competitive bid for a license to operate a GSM mobile network
in Honduras.
Significant investment in Honduras is planned to build a world-class network and
operation that is set to stimulate growth in the mobile market by increasing
mobile penetration within the next five years from approximately 38% to 75%.
Honduras has a total population of close to 7.5
million.
-- Expanding the Product Portfolio: Exclusive to Digicel and called
"Coral," the company introduced a sleek, new line of mobile handsets
accessible to consumers across almost all Digicel markets. The Coral phones
reinforced Digicel's continued efforts to increase mobile penetration in
key markets. Manufactured for Digicel by Vodafone in collaboration with
ZTE, the Coral handsets are among the least expensive on the market.
Digicel also expanded its products portfolio with new BlackBerry Curve
devices and a new "Digicel Vehicle Tracking" system, a GPS vehicle tracking
device for fleet management companies.
-- Exciting, First-to-Market Technology Innovations: Digicel is expanding
its customer offerings, continuing to roll out many first-to-market
technology innovations such as its Personal Broadband Service through WiMAX
technology. Pioneering this technology in the Cayman Islands, Digicel's
Personal Broadband Service enables consumers to access the Internet from
anywhere within their coverage area. Digicel also launched MobileTV in
Jamaica, which allows customers to enjoy all live, local mobile TV
programming.
-- Strategic Partnerships to Bring Greater Value to Customers: With a new
partnership with Vodafone, the world's largest mobile phone company,
Digicel expanded its capacity to offer its customers a wider range of
roaming services as well as a seamless world-class mobile experience while
traveling abroad on each others' networks. The companies are working
together to jointly develop innovative products and services, creating cost
benefits, greater value and more solutions for customers. Digicel also has
roaming agreements with 245 partners in 130 countries around the world.
-- Diaspora Services: In 2007, significant inroads were achieved as the
company continued offering services that allow the Caribbean Diaspora
communities living abroad to send airtime credit and purchase phones for
family and friends in the Caribbean. Digicel's CaribFlex allows the
purchase of airtime credit in the UK, Canada and the US for prepaid
customers in Jamaica, Haiti, Trinidad, Guyana and OECS markets. Credit is
instantly applied to the prepaid customers account and the beneficiary
notified via text message. To facilitate this service and the sale of
phones for Haiti, Digicel has signed partnership agreements with leading
money transfer companies including Caribbean Air Mail (CAM) and
UniTransfer.
-- Digicel Pacific Ltd: Significant inroads were made by Digicel's sister
company, Digicel Pacific Ltd in rolling out a seamless pan Pacific GSM
network. Digicel launched in Papua New Guinea in July 2007, leading to a
0.7% growth in the nation's GDP. The Tonga operator TONFON was acquired in
November while Digicel Samoa continues to enjoy steady growth. The
Governments of Fiji, Vanuatu and several other countries in the Pacific
have committed to license Digicel Pacific Ltd shortly.
"2007 was a phenomenal year of growth for Digicel," added Colm
Delves. "As we look ahead to 2008, we are very excited about further
strengthening our presence in current markets, strategically expanding our
businessoperations in new markets and continuing to bring new technology
innovations and
products to all of our customers."
Note to Editors -- Subscriber Growth Statistics
-- Since launching in 2001, Digicel has recorded a compound annual growth
rate of more than 50%.
-- The company's measurement is based on a highly conservative approach
of a subscriber only being defined as "active" if that subscriber had a
chargeable event in the last 30 days.
ABOUT DIGICEL
Since its launch in 2001, Digicel has become the fastest-growing wireless
telecommunications operator in the Caribbean. After six years, Digicel is
renowned for competitive rates, unbeatable coverage, superior customer care, a
wide variety of products and services, and state-of-the-art handsets. It is the
largest
GSM operator in the region with more than 5.2 million customers.
By offering innovative wireless services and community support, Digicel
hasbecome a leading brand in the Caribbean and has placed the region at the
cutting edge of wireless communications.
Digicel is incorporated in Bermuda and has operations in 23 markets
including
Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, Curacao, The
Cayman Islands, Dominica, El Salvador, French Guiana, Grenada, Guadeloupe,
Guyana,
Haiti, Jamaica, Martinique, St Kitts & Nevis, St. Lucia, St. Vincent & the
Grenadines, Suriname Trinidad & Tobago and Turks & Caicos. Digicel also has
coverage in St. Martin and St. Barths.
The company is the lead sponsor of Caribbean sports teams including the West
Indies Cricket Team, Special Olympics teams across the Caribbean and is title
sponsor of the Digicel Caribbean Football Union Cup and the Copa De Naciones,
the Caribbean and Central American qualifiers to the CONCACAF Gold Cup.
For more information on Digicel, please visit www.digicelgroup.com.
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=665270
Contact:
Maureen Rabbitt
Corporate Communications Manager, Digicel
+1 (876) 361 2852 (Jamaica)
Maureen.Rabbitt@digicelgroup.com
Dacrie Brooks
Cohn & Wolfe for Digicel
+1 (212) 798 9804 (New York)
Dacrie_brooks@cohnwolfe.com
Copyright 2008, Market Wire, All rights reserved.
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