AIIM - The ECM Association Presents the Top Enterprise Content Management Trends of 2008

NEWTON, MA, Jan 15 (MARKET WIRE) --
The AIIM International Exposition & Conference (www.aiimexpo.com), the largest,
most comprehensive content and information management event in North America,
today
announced the top enterprise content management trends of 2008 according to AIIM
-
The ECM Association. John Mancini, president of AIIM, will present these trends
as
well as the intersection between collaboration and security concerns within
organizations at his State of the Industry keynote entitled "Corporate
Knowledge:
Share It, Secure It" on Tuesday, March 4 at 9:30 a.m. The AIIM International
Exposition & Conference will take place at the Boston Convention & Exhibition
Center, March 3-6, 2008.

"The changes we have seen in this marketplace over the past few years --
interms of both the composition of the vendor community and the scale of
implementations within the user community -- are just the tip of the iceberg.
The market is maturing to a point where ECM is being driven by
collaboration and innovation as well as the more traditional need for
information control," said Mancini.

AIIM's Top 10 trends for 2008 are:

-- The evolution of Microsoft SharePoint as a serious player in the ECM
infrastructure marketplace.
-- The entrance of "alternative" delivery systems for document and
content capabilities; specifically, the entry of meaningful SaaS players
and Open Source players.
-- Supplier consolidation driven by the movement of ECM to the
infrastructure.
-- The three trends above add up to a dramatic decline in price point for
core document functionality at the desktop. As a result, the market is
exploding in two directions -- across large organizations and into the mid-
sized market. From a cost versus functionality perspective, this is the
golden age of end users. The part of the industry focused on large
organizations that need to integrate and standardize on an ECM
infrastructure is vastly different than the part of the industry, typical
focusing on smaller organizations, that simply is looking for a better
solution to paper and/or network drives.
-- The renaissance of capture. As the market expands into mid-sized
organizations, there are untapped opportunities in organizations still
reliant on paper processes.
-- The rise in importance of Channel and Solution Providers. As core
technologies become viewed more as infrastructure, the capabilities of
those who actually deliver and implement solutions become critical. The
AIIM 2007 Document Management Service Providers Forum (www.aiim.org/dmspef)
had its highest attendance ever and countless new players are coming into
the Solution Provider marketplace each day from the copier
dealer/distributor Channel.
-- An accelerating need for quantifiable best practices in the user
community. The 2008 AIIM International Exposition & Conference brings
insight, advice and experienced end-user speakers on virtually every major
issue and application area associated with information organization and
access.
-- The blurring of technology lines. What does your business need --
records management, content management, document management, business
process management, and/or e-mail management? Most likely, all of the
above. This year, for the first time, AIIM will offer its six certificate-
based training programs in the AIIM Conference programs special pre-
conference sessions. For additional information, visit:
http://aiimexpo.com/aiimexpo2007/v42/index.cvn?id=10168
-- Increasing tensions between "control" and "access." These will be
exacerbated by the heightened power of search tools and the entry of
younger workers into the workforce. The pendulum has been on the "control"
side for a while; it's now swinging toward access issues.
-- A need to connect in new ways. End users need to find each other and
learn from each other more than ever.

For more information about the AIIM International Exposition &
Conference,or to register, visit http://www.aiimexpo.com or call 888-824-3004.

Keynote sessions are free to all AIIM International Exposition &
Conferenceattendees. For additional information, please visit www.aiimexpo.com.

For information on exhibit and sponsorship opportunities, contact Leo
Squatrito at 617.219.8378 or lsquatrito@questex.com.

AIIM International Exposition & Conference

The AIIM International Exposition & Conference is the world's largest and
oldest educational conference and exposition. The place to go to gain
control, meet compliance standards and access important information from
structured and unstructured data, the AIIM International Exposition &
Conference assists IT professionals turn content and information into a
powerful business tool. The exposition and conference attracts business
professionals and executive management seeking the latest technologies to
capture, manage, share, and store documents and digital content to support
business processes, comply with governmental regulations, drive down
costs,and gain the competitive advantage.

About AIIM - the ECM Association

AIIM is the international industry association connecting users and
suppliers
of enterprise content management (ECM) technologies -- tools and methods used
to capture, manage, store, preserve, and deliver content in support of
business processes. For more than 60 years, AIIM has been a neutral and
unbiased source for education and industry information, standards, advocacy, and
community.

About Questex Media Group, Inc.

Questex Media Group, Inc. is a global, diversified business-to-business
integrated media and
information provider, headquartered in Newton, MA. Questex serves multiple
industries including technology, beauty, spa, travel, hospitality, leisure,
home entertainment, industrial and service industries through a range of
well-established, market-leading publications, events, interactive media,
research,
information and integrated marketing services. The company's media
properties include over 100 print and digital media publications, 45
conferences, tradeshows and events, as well as a range of research, data and
information products. The company's businesses are managed through operating
companies including Questex Media Group, InfoTrends, Inc., Imaging Networks and
McLean Events International, Ltd, a world-leading producer of appointment-based
events.The company's combined operations include more than 400 employees in
offices
throughout North America, South America, Asia and Europe.

Contact
Meryl Franzman
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