Kellwood Company Advises Shareholders to Take no Action at This Time in Response...

Kellwood Company Advises Shareholders to Take no Action at This Time in
Response to Sun Capital's Tender Offer

ST. LOUIS, Jan. 15 /PRNewswire-FirstCall/ -- Kellwood Company (NYSE: KWD)
today advised its shareholders to defer taking any action at this time in
response to Sun Capital Securities Group, LLC's ("Sun Capital's") announcement
that it has commenced an unsolicited tender offer for all the outstanding
shares of Kellwood other than those shares which it already owns at a price of
$21.00 per share in cash. The Company's Board of Directors will review Sun
Capital's offer and make a recommendation to shareholders in due course.
Kellwood noted that the offer received today is for the same price as the
unsolicited proposal the Company received from Sun Capital on September 18,
2007 and again on November 12, 2007. As previously announced, Kellwood's
Board of Directors determined that Sun Capital's unsolicited $21.00 proposal
was not in the best long-term interests of Kellwood and its shareholders.
Banc of America Securities LLC is acting as financial advisor, and
McDermott Will & Emery LLP is serving as legal counsel, to Kellwood.
About Kellwood
Kellwood (NYSE: KWD) is a $1.6 billion leading marketer of apparel and
consumer soft goods. Specializing in branded products, the Company markets to
all channels of distribution with products and brands tailored to each
specific channel. Kellwood brands include Vince(R), HOLLYWOULD(R), Phat
Farm(R), Baby Phat(R), Sag Harbor(R), Koret(R), Jax(R), Democracy(R),
Sangria(TM), Jolt(R), My Michelle(R), Briggs New York(R), Hanna Andersson(R),
Onesies(R), Kelty(R), Royal Robbins(R) and Sierra Designs(R). Calvin
Klein(R), XOXO(R), David Meister(R), Gerber(R), and O Oscar, an Oscar de la
Renta Company, are produced under licensing agreements. For more information,
visit http://www.kellwood.com.
MEDIA CONTACT:

Donna B. Weaver
VP Corporate Communications
212.329.8072
donna.weaver@kellwood.com

FINANCIAL CONTACT:

Samuel W. Duggan II
VP Investor Relations and Treasurer
Kellwood Company
314.576.8580
sam.duggan@kellwood.com

Joele Frank / Eric Brielmann / Jennifer Schaefer
Joele Frank, Wilkinson Brimmer Katcher
212.355.4449

Allison Malkin
Integrated Corporate Relations
203.682.8225

Statements in this press release that are not strictly historical are
"forward-looking" statements within the meaning of the safe harbor provisions
of the federal securities laws. Actual results may differ materially due to
risks and uncertainties that are described in the Company's Form 10-K and
other filings with the SEC.
SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT
OF 1995
This press release contains "forward-looking statements" within the
meaning of the Private Securities Litigation Reform Act of 1995. The words
"believe", "expect", "will", "estimate", "project", "forecast", "planned",
"should", "anticipate" and similar expressions may identify forward-looking
statements. Although we believe that our expectations reflected in the
forward-looking statements are reasonable, we cannot and do not give any
assurance that such expectations will prove to be correct. These
forward-looking statements, which represent the Company's expectations
concerning future events, are based on various assumptions and are subject to
a number of risks and uncertainties. These risks include, without limitation:
intense competition in the apparel industry on many fronts, including from our
retail customers' private label or exclusive brand programs; failing to
continually anticipate fashion trends and consumer tastes; uncertainties
regarding consumer confidence and spending patterns; concentration of our
customers; consolidation and change in the retail industry; performance of our
retail customers in selling our goods; execution of the long-term corporate
strategy; loss of key personnel; continued value of owned and licensed brands;
ability to generate sufficient sales to offset the minimum royalty payments we
must pay with respect to licensed brands; inability to protect our
intellectual property rights; reliance on independent manufacturers; ability
to successfully complete the restructuring plans; the continued movement in
the global location of lowest cost manufacturing sources; fluctuations in the
price, availability and quality of raw materials; availability of suitable
acquisition candidates; integration of completed acquisitions into our
existing business; the availability of reasonably priced debt and the impact
of the changes in market value of the Company's common stock on the price of
shares repurchased under the overnight share repurchase agreement. These
factors should be read in conjunction with the risk factors included in our
Annual Report to Stockholders on Form 10-K for 2006 (the fiscal year ended
February 3, 2007) and subsequent periodic filings. Actual results could
differ materially from those expressed or implied in forward-looking
statements. The Company disclaims any obligation to publicly update or revise
any of its forward-looking statement.
SOURCE Kellwood Company

Media, Donna B. Weaver, VP Corporate Communications, +1-212-329-8072,
donna.weaver@kellwood.com, or Financial, Samuel W. Duggan II, VP Investor
Relations and Treasurer, +1-314-576-8580, sam.duggan@kellwood.com, both of
Kellwood Company; or Joele Frank, or Eric Brielmann, or Jennifer Schaefer, all
of Joele Frank, Wilkinson Brimmer Katcher, +1-212-355-4449; or Allison Malkin
of Integrated Corporate Relations, +1-203-682-8225, all for Kellwood Company