Roxio Launches BackOnTrack Online

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Tue Jan 22, 2008 6:30am EST

Your Ultimate Digital Life Insurance Policy

    SANTA CLARA, Calif., Jan. 22 /PRNewswire-FirstCall/ -- Roxio(R), a
division of Sonic Solutions(R) (Nasdaq: SNIC), the leader in digital media
software, today launched BackOnTrack(TM) Online, a digital media storage
solution that automatically and continuously protects personal data and
precious family memories. Trivially easy to set up and maintain, personal
content is encrypted and uploaded to a remote and secure Roxio online backup
center. In the event of computer data loss due to a crash, system theft, human
error or even natural disaster, consumers' digital files can be quickly
restored from any Web-connected computer. Consumers can begin safeguarding
their digital lives today through a risk-free, 15-day trial available directly
from Roxio at http://www.roxio.com. A 12-month subscription offering unlimited
storage space is available for $49.99.
    BackOnTrack Online complements the recently released Roxio BackOnTrack
Suite, a client-based backup application that offers components for system
restoration, disaster recovery, as well as data backup to disc. Using both
solutions in conjunction can comprehensively protect against the risk of any
computer data loss.
    "Losing irreplaceable photos of your baby's first steps, a family reunion,
or video from your wedding would be devastating, yet the majority of consumers
are still not protecting themselves from this possibility," said Alexander
Hars, director of product marketing, Roxio division of Sonic Solutions.
"Unfortunately, hardware disasters can happen to anyone at anytime.  As a
company that enables consumers to manage and enjoy their photos, videos and
music, we naturally understand the importance of protecting all these precious
multi-media projects and content.  With Roxio BackOnTrack Online, our
customers can now quickly and conveniently backup their digital content and
enjoy the peace-of-mind of knowing that their lifetime of memories is secure."
    Powered by the award-winning backup solution provider Carbonite, Roxio
BackOnTrack Online offers a number of features designed to simplify and
streamline the otherwise complicated and often time consuming data backup
process:
    Fast and Easy: BackOnTrack Online takes the complication and guess work
    out of data protection with a streamlined installation process, automated
    data uploading, and a straightforward User Interface design and workflow.

    Unlimited Storage: BackOnTrack Online offers unlimited storage capacity so
    users don't have to pick and choose the files to backup. Lengthy videos,
    extensive photo and music collections, or even the entire contents of a
    hard drive can be easily uploaded to Roxio's online backup center.

    Completely Automated: With BackOnTrack Online, consumers can set it once
    and forget it. New and changed files are automatically detected and
    uploaded whenever the computer is connected to the Internet. To maintain
    system efficiency, BackOnTrack Online will upload content to the Internet
    after the computer is idle for a few minutes.

    Safe and Secure: All files are automatically encrypted for privacy before
    being transferred to Roxio's secure remote backup center and can be safely
    recovered from any Internet-connected computer.

    Easy Restore: Allows consumers to quickly recover everything or individual
    files or folders using the BackOnTrack Online Drive, which appears as a
    standard drive on Windows "My Computer".


    About Roxio
    Sonic's Consumer Products Group develops a range of award-winning digital
media creation, management, preservation, sharing, and enjoyment applications
for home and business users under the Roxio brand.  Roxio products offer the
perfect blend of ease and power, enabling consumers to achieve professional
results from their photo, video, and music projects with minimal effort.
Roxio's flagship applications, Easy Media Creator for the PC and Toast(R) for
the Apple Macintosh, are the best-selling products in their respective
categories in North American retail.
    Roxio's parent company, Sonic Solutions (NASDAQ: SNIC;
http://www.sonic.com) enables the creation, management, and enjoyment of
digital media content through its Hollywood to Home(TM) products, services and
technologies.  Sonic's products range from the advanced authoring systems used
to produce Hollywood DVD, HD DVD, and Blu-ray Disc film releases to the
award-winning Roxio(R)-branded photo, video, music, and digital-media
management applications. Sonic's patented technologies and AuthorScript(R)
media engine are relied upon by leading technology firms to define rich media
experiences on a wide array of consumer electronics, mobile devices, set-top
players, retail kiosks, and PCs. Sonic Solutions is headquartered in Marin
County, California.
    Forward Looking Statements
    This press release may contain forward-looking statements that are based
upon current expectations, including the launch, distribution, and market
acceptance of Roxio BackOnTrack Online.  Actual results could differ
materially from those projected in the forward looking statements as a result
of various risks and uncertainties, including those discussed in the Company's
annual and quarterly reports on file with the Securities and Exchange
Commission. This press release should be read in conjunction with the
Company's most recent annual report on Form 10-K, Form 10-Q and other reports
on file with the Securities and Exchange Commission, which contain a more
detailed discussion of the Company's business including risks and
uncertainties that may affect future results. The Company does not undertake
to update any forward-looking statements.
    Sonic, the Sonic logo, Sonic Solutions, Roxio, BackOnTrack, Toast,
Hollywood to Home, and AuthorScript are trademarks or registered trademarks of
Sonic Solutions or its subsidiaries in the United States and/or other
countries. All other company or product names are trademarks of their
respective owners and, in some cases, are used by Sonic Solutions under
license. Specifications, pricing and delivery schedules are subject to change
without notice.
SOURCE  Roxio

Mirka Janus of Sonic Solutions, +1-408-367-5255, Mirka_Janus@sonic.com
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