Boys & Girls Clubs of America Uses Convio Internet Solutions to Increase Support

* Reuters is not responsible for the content in this press release.

Tue Jan 22, 2008 7:00am EST

Leading National Youth Organization Taps Convio's Integrated
 Marketing, Fundraising and DataSync Solutions and Client Services to
             Effectively and Efficiently Reach Supporters
AUSTIN, Texas--(Business Wire)--Boys & Girls Clubs of America (BGCA), a national network of more
than 4,000 neighborhood-based facilities serving 4.8 million youth,
announces the use of Convio to enhance its national donor outreach to
drive results in fundraising and other forms of mission-critical
support.

   Convio provides an integrated suite of Software as a Service
(SaaS) solutions, client services and expertise to help nonprofit
organizations use the Internet strategically to take relationships to
new levels.

   "By presenting BGCA with creative strategies for reaching our
unique goals and objectives backed by proven software solutions,
Convio was the clear choice for taking our online communications and
fundraising efforts to new levels," said Marey Bielawski, senior
operations director, Boys & Girls Clubs of America. "From the start,
Convio's client services team has provided expertise and a tailor-made
approach to helping BGCA leverage online solutions to expand our
outreach and increase support."

   BGCA is using Convio's email marketing and fundraising solutions,
including Convio Tributes to help supporters quickly and easily create
websites in memory or honor of a friend or loved one to raise funds.
In addition, BGCA is working with Convio partner Heller Consulting to
implement DataSync Connector RE enabling the organization to integrate
valuable constituent information from their Convio-powered online
database, Constituent360(TM), with offline data from The Raiser's
Edge(R).

   "We are proud to welcome Boys & Girls Clubs of America to our
vibrant client and partner community," said Gene Austin, CEO, Convio,
Inc. "BGCA is the latest organization to join our growing community of
more than 1,200 nonprofit organizations using the Internet to drive
results in communications, fundraising, advocacy and other programs."

   About Boys & Girls Clubs of America

   Boys & Girls Clubs of America (www.bgca.org) comprises a national
network of more than 4,000 neighborhood-based facilities, with 4.8
million youth served through Club membership and community outreach,
in all 50 states and on U.S. military bases worldwide. Known as "The
Positive Place for Kids," the Clubs provide guidance-oriented
character development programs on a daily basis for children 6-18
years old, conducted by a full-time professional staff. Key Boys &
Girls Club programs emphasize leadership development, education and
career exploration, financial literacy, health and life skills, the
arts, sports, fitness and recreation, and family outreach. National
headquarters are located in Atlanta.

   About Convio

   Convio is a leading provider of on-demand constituent relationship
management software and services to nonprofit organizations to enable
nonprofit organizations to more effectively raise funds, influence
public policy and support their missions by leveraging the Internet to
build strong relationships with constituents. The Company's online
constituent relationship management, or eCRM, solution includes a
suite of on demand software modules for fundraising, advocacy, email
marketing and Web content management complemented by a portfolio of
best-in-class consulting services.

   Convio's clients include American Red Cross, American Diabetes
Association, American Society for the Prevention of Cruelty to
Animals, National Multiple Sclerosis Society, Sierra Club, Susan G.
Komen Foundation, and National Public Radio. For more information,
please visit www.convio.com

Convio
Tad Druart, 512-652-7826
tdruart@convio.com

Copyright Business Wire 2008
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.