Electronic Game Card Signs Paddy Power for First UK Online Campaign

NEW YORK and LONDON, Jan. 22 /PRNewswire-FirstCall/ -- Electronic Game
Card, Inc. (OTC Bulletin Board: EGMI), the creator of the Electronic
GameCard(TM), today confirmed that Paddy Power, the largest provider of fixed-
odds sports betting in Ireland, has launched a promotional offering through
their retail presence utilizing the Electronic GameCard (TM). The campaign
which has been branded Paddy Pockets (www.PaddyPockets.com) is focused on
acquisition and brand awareness for Paddy Power's casino offering.
Graham Keating, Head of Casino and Games at Paddy Power said, "We are
excited to be working with EGC and hope to develop a long and mutually
rewarding co-operation."
A spokesperson for Electronic Game Card, Inc. said, "We are delighted that
Paddy Power has decided to use our Electronic GameCards (TM) in a substantial
promotion. Our innovative GameCards are a cost efficient and highly effective
promotional device for achieving marketing campaign revenue objectives through
familiarity and relevance to games that are offered in the online world."
ABOUT PADDY POWER
Paddy Power is Ireland's largest bookmaker and has a strong online
presence in the Irish and UK markets. Paddy Power is a publicly listed company
with a dual listing on the Irish and UK stock markets and turnover in 2006 of
euro 1.8billion. It operates over 220 retail betting shops between Ireland and
the UK in addition to an extensive online portfolio of services, which
include; fixed odds sports betting, poker, fixed odds games, casino, bingo,
financial trading, lotteries, skill gaming and auctions.
About Electronic Game Card
Electronic Game Card Inc., (OTC Bulletin Board: EGMI), develops, produces
and markets innovative games to the lottery, gaming casino, Indian Gaming and
promotional industry worldwide. The Company's lead product is the EGC
GameCard, a unique credit card-sized pocket game combining proprietary
technology of interactive capability with "instant win" excitement. The
"Electronic GameCard(TM)" can be programmed to suit a variety of gaming and
promotion applications. EGMI 's client base is across the $202 billion global
market of state and national lotteries, Gaming and Casinos, Indian Gaming and
the expanding sales promotion and incentive markets. EGMI develops sales and
marketing relationships with agents globally and has a joint venture with a
major lottery focused US listed corporation which owns approximately 8% of the
EGMI common stock. For further information please visit
www.electronicgamecard.com
July 2005, the Public Gaming Research Institute (PGRI) named the
Electronic GameCard(TM) as a 2005 Lottery Product of the Year during its
conference in Las Vegas. The PGRI award recognizes the importance of new
products to the growth and continuing success of worldwide lotteries.
For further information contact:

Yvonne L. Zappulla
Managing Director
Grannus Financial Advisors, Inc.
212-681-4108
yvonne@grannusfinancial.com

Roger Holdom
Electronic Game Card, Inc.
+44 207 451 2480
Investor.relations@electronicgamecard.com

Certain statements in this news release may constitute "forward-looking"
statements within the meaning of section 21E of the Securities and Exchange
Act of 1934. The Company believes that its expectations, as expressed in these
statements are based on reasonable assumptions regarding the risks and
uncertainties inherent in achieving those expectations. These statements are
not, however, guarantees of future performance and actual results may differ
materially. Risk factors are listed in the most recent Annual Report on Form
10-KSB and Quarterly Report on Form 10-QSB filed with the Securities and
Exchange Commission
SOURCE Electronic Game Card, Inc.

Roger Holdom of Electronic Game Card, Inc., +44-207-451-2480,
Investor.relations@electronicgamecard.com; or Yvonne L. Zappulla, Managing
Director of Grannus Financial Advisors, +1-212-681-4108,
yvonne@grannusfinancial.com, for Electronic Game Card, Inc.