Artfest Outlines Aggressive Goals for Q1 2008

DALLAS, TX, Jan 22 (MARKET WIRE) --
Artfest International, Inc. (OTCBB: ARTI), the premier producer and
distributor of fine art and collectibles, announced today aggressive goals of
its
newly consolidated organization for the first quarter of 2008.

Artfest goals are summarized and detailed below as follows: (1) Increase its
membership base and subsequently improve its revenues (2) Sign twenty new
Artists that will be responsible for 400 new images to be produced exclusively
by
Artfest, and (3) Launch its new television show starting with approximately
20,000,000 TV households.

Artfest currently serves approximately a 500 plus growing membership base
comprised of Dealers and Collectors. Artfest is projecting membership to
increase by approximately 2,000 new members by the end of the first
quarter2008. The Company forecasts each new member revenue impact to be
approximately $6,700 per year. Members will be recruited through seminars,
conventions, personal referrals, and TV & radio ads.

The 20 new Artists that the Company plans to sign will be producing
LimitedEdition, Signed and Numbered Art that will be available in the following
formats.
Giclee is a French name for the process of making fine art prints from a digital
source using high-end ink-jet printing. Lithography is a method for
printing on a smooth surface. Invented by Bavarian author Alois Senefelder in
1796, it can be used to print text or artwork onto paper or another suitable
material. Finally, Serigraph, which is silk-screening, also referred to as
serigraphy or
screen printing, is a centuries-old process originated in China. The ink is
applied to
a screen, transferring to the paper only through the porous segments. On
average, it
takes 80 to 100 screens to create a serigraph. All Art available for
purchase can be found on the Artfest proprietary "Members Only" Website
(www.artchannelgalleries.com).

The upcoming Artfest television show called "Artfest International Presents"
will
feature an exclusive list of artists and their private collections. The viewers
will be able to see how the work is created, the history of the artist and
commentary from industry professionals. The show is expected to run weekly and
into syndication thereafter including the Art Channel Galleries Business
Opportunity TV Infomercial.

Artfest's goals are focused on driving revenue by increasing market
penetration,
adding to its growing membership in the $120 billion world collectible market.
By launching its proprietary self replicating website and solidifying radio and
TV exposure, Artfest is poised to expand its unique direct sales art business
worldwide. Artfest Chairman and CEO Edward Vakser stated, "By accomplishing
these goals the Company is positioned to exceed its historical 2007 year
revenues in the first quarter revenues of 2008. The Company will generate its
revenue through the following channels: independent distributors, galleries,
Internet,television shows, and auctions."

Artfest models its distribution strategy similar to Dallas, Texas-based Home
Interiors Inc., a Direct Selling Association (DSA) founded by The Carter
Family in 1957, which sells art, flower arrangements other household decorations
at
Tupperware-style home parties. It's estimated 100,000 members sell more than $1
Billion in merchandise a year.

About Artfest International, Inc.

Artfest International, Inc. is a publicly traded company under the symbol
"ARTI." Artfest connects artists, investors, decorators, designers and
private collectors and galleries. Artfest (www.artfestinternational.com and
www.MyArtfest.com) is the
company's E-Commerce venue. Artfest owns the subsidiaries Art Channel, Inc.
(www.artchannel.tv), and Art Channel Galleries (www.ArtChannelGalleries.com),
offering the most exciting product and rewards program in the history of the
direct-sales industry (DSA).

Safe Harbor Statement -- This release includes forward-looking statements
within the
meaning of Section 27A of the Securities Act of 1933 and Section 27E of the
Securities Act of 1934. Statements contained in this release that are not
historical facts may be deemed to be forward-looking statements. Investors are
cautioned
that forward-looking statements are inherently uncertain. Actual performance
and results may differ materially from that projected or suggested herein due to
certain risks and uncertainties including, without limitation, ability to
obtain financing and regulatory and shareholder approvals for anticipated
actions.
Suchstatements are based on management's current expectations and are subject to
certain factors, risks and uncertainties that may cause actual results, events
and
performance to differ materially from those referred to or implied by such
statements. In addition, actual or future results may differ materially from
those anticipated depending on a variety of factors, including continued
maintenance of favorable license arrangements, success of market research
identifying new product opportunities, successful introduction of new products,
continued product innovation, sales and earnings growth, ability to attract
and retain key personnel, and general economic conditions affecting consumer
spending. Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date hereof. ARTI does
not intend to update any of the forward-looking statements after the date of
this release to conform these statements to actual results or to changes in its
expectations, except as may be required by law.

Corporate Contact:
Artfest International, Inc.
Jacob Cohen
Controller
15851 Dallas Parkway, Suite 600
Addison, TX 75001 USA
Tel: 877.278.6672
jcohen@artfestinternational.com

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