NutriPure Beverages, Inc. Names Jessica Dykun As Its Senior Research Scientist

* Reuters is not responsible for the content in this press release.

Tue Jan 22, 2008 10:32am EST

SCOTTSDALE, Ariz., Jan. 22 /PRNewswire-FirstCall/ -- NutriPure Beverages,
Inc. (Pink Sheets: NUBV) announced today that it has named Jessica Dykun as
its Senior Research Scientist.  Ms. Dykun's responsibilities will include
researching new formulations, overseeing all aspects of Quality Assurance and
Quality Control, and supporting all aspects of production setup, equipment
control, and the manufacturing and storage of product.  She will also be
responsible for the coordination of sourcing and formulation and will liaison
directly with ingredient manufactures and other key vendors and suppliers.
Ms. Dykun brings with her an innovative food science background, including
a notable stint at the H. J. Heinz Company's Innovational Center Analytical
Chemical Laboratory, where she determined major nutritional components, ran
daily Quality Assurance / Quality Control testing, micro-testing, and
reheological profile studies, and assisted in the development and formulation
of a fermented tomato beverage.  She was also the Senior Research Scientist at
XND Technologies, Inc. and was instrumental in the early preparations and
analyses of formulations leading to the development of NutriPure's
soon-to-be-released Nu20 product line.  Ms. Dykun graduated from the
University of Pittsburgh with a major in biology and a minor in chemistry.
She is also a member of the Phi Eta Sigma Honor Society.
    COMMENTARY
    In response to this announcement, Mr. Steve Nickolas, CEO/President of
NutriPure Beverages, Inc. commented, "We are very pleased that Ms. Dykun has
accepted the position of NutriPure's Senior Research Scientist at NutriPure
Beverages, Inc.  Her experience at H. J. Heinz provided her with excellent
preparation to handle all aspects of Quality Assurance and Quality Control,
and her prior work at XND Technologies, Inc. makes her uniquely qualified to
carry on the tasks required of her here at NutriPure Beverages, Inc.  With Ms.
Dykun on board, we know that the scientific and quality assurance aspects of
our formulations and productions are in extremely good hands, allowing the
rest of our team to focus our attention on other aspects of operations
including marketing and distribution."
    ABOUT NUTRIPURE BEVERAGES, INC.
    NutriPure Beverages, Inc. (NUBV.PK) has been working to produce and
distribute a line of nutrient-enhanced bottled water products that contain no
calories, no carbohydrates, no colors and most importantly, no flavors other
than pure water, and does this using a patented process that is more efficient
and less costly than others currently in use.  This concept is unique because
no other producer adds organic nutrients without also adding masking flavors,
colors or sweeteners.  NutriPure has redirected its entire efforts to the
premium bottled water industry and intends to market a full line of
nutrient-enhanced water products to compete with currently available products
such as VitaminWater and SmartWater.  Initial products are expected to include
those enhanced to provide vitamin support for general health, a diet
formulation for weight watchers, an immune booster, an energy and fitness
drink, and others.  The company is also in the final stages of negotiations
for the acquisition of assets for a second water company, and a further
announcement regarding that transaction is expected very soon.
    For more information call (949) 376-4846 or visit
http://www.nutripurebeverages.com (a new website reflecting the company's new
name will be released shortly).
    Caution Regarding Forward-Looking Statements: This press release includes
forward-looking statements concerning the future performance of our business,
its operations and its financial performance and condition, and also includes
selected operating results presented without the context of accompanying
financial results which are not yet available. These forward-looking
statements include, among others, statements with respect to our objectives
and strategies to achieve those objectives, as well as statements with respect
to our beliefs, plans, expectations, anticipations, estimates or intentions.
These forward-looking statements are based on our current expectations. We
caution that all forward-looking information is inherently uncertain and
actual results may differ materially from the assumptions, estimates or
expectations reflected or contained in the forward-looking information, and
that actual future performance will be affected by a number of factors,
including economic conditions, technological change, the integration of
acquisitions, regulatory change and competitive factors, many of which are
beyond our control. Therefore, future events and results may vary
significantly from what we currently foresee. We are under no obligation (and
we expressly disclaim any such obligation) to update or alter the forward-
looking statements whether as a result of new information, future events or
otherwise.
Steve Nickolas, CEO/President NutriPure Beverages, Inc.,
     +1-480-272-7290
info@nutripurebeverages.com
SOURCE  NutriPure Beverages, Inc.

Steve Nickolas, CEO/President of NutriPure Beverages, Inc., +1-480-272-7290,
info@nutripurebeverages.com
Comments (0)
This discussion is now closed. We welcome comments on our articles for a limited period after their publication.