MySQL Continues to Be the Database of Choice for Web 2.0 Companies

Flixster & NowPublic Subscribe to MySQL Enterprise to Help Manage
Their Rapid Growth
CUPERTINO, Calif.--(Business Wire)--MySQL AB, developer of the world's most popular open source
database, today announced that Flixster and NowPublic -- two of
today's hottest Web 2.0 companies -- have selected the MySQL
Enterprise database to power their rapidly growing businesses. MySQL
continues to expand its presence as the database of choice among the
new generation of online companies looking to cost-effectively manage
the scalability of their high-growth businesses using proven,
high-performance open source software.

"We are proud that MySQL is established as the 'de facto' database
for modern online applications -- for both large and small Web
properties," said Zack Urlocker, MySQL AB's executive vice president
of products. "While many of the world's largest Internet-based
companies rely upon MySQL, our database is also helping innumerable
start-ups handle their explosive growth to reach their business
goals."

Launched in 2006, Flixster has quickly become one of the Web's
most popular movie ratings sites, with over 15 million monthly unique
visitors and over 1 billion movie ratings. Today, Flixster is one of
the world's top 500 Web sites, and its traffic continues to increase
every day. Flixster uses the MySQL database to store, manage and
analyze all of the company's rapidly growing user traffic and movie
information.

"We knew we wanted to build Flixster on open source technologies,"
said Saran Chari, chief technical officer at Flixster. "Proprietary
databases were absolutely out of the question, both from a cost and
management perspective. MySQL had already established itself as the
leader in the open source database world, and with several of the
largest Web sites running on MySQL, we were confident that we were
making the right choice."

Flixster started with one MySQL server and "scaled-out" with more
servers as their query load, traffic and user base has grown. Today,
Flixster's Web application runs on 21 different MySQL servers
supporting approximately 1.5 terabytes of data.

Scale-Out is a modern computing architecture that enables
organizations to improve application performance and scalability on an
incremental, as-needed basis by adding multiple replicated database
servers on low-cost commodity hardware.

"MySQL's easy replication has been one of the biggest benefits for
us, and we will continue to scale out our database infrastructure to
meet the ever increasing demands of our user base," continued Chari.
"MySQL's ease-of-use enables our developers to set up and manage their
own MySQL instances during development, which further accelerates our
system efficiency. In addition, MySQL's technical support is a great
value -- we always have an expert to turn to with questions."

NowPublic, one of the fastest growing "citizen" news
organizations, has relied on MySQL to power its growth into the new
media marketplace. By establishing a scale-out architecture with MySQL
on low-cost commodity hardware, NowPublic has managed their growth to
more than 132,600 contributors in 5,350 cities.

"We selected MySQL for its performance, reliability and
scalability," noted Michael Meyers, NowPublic's chief technical
officer. "We are especially happy with the MySQL Enterprise Monitor
that provides views of our current environment and best practice
advisors to quickly pinpoint bottlenecks in configuration or
performance."

For more information on scale-out, including customer success
stories and Scale-Out whitepapers, please go to
http://www.mysql.com/scaleout.

About MySQL

MySQL AB develops and supports a family of high-performance,
affordable database products. The company's flagship offering is
'MySQL Enterprise', a comprehensive set of production-tested software,
proactive monitoring tools, and premium support services.

MySQL is the world's most popular open source database software.
Many of the world's largest and fastest-growing organizations use
MySQL to save time and money powering their high-volume Web sites,
business-critical systems and packaged software -- including industry
leaders such as Yahoo!, Alcatel-Lucent, Google, Nokia, YouTube and
Zappos.com.

With headquarters in the United States and Sweden -- and
operations around the world -- MySQL AB supports both open source
values and corporate customers' needs. For more information about
MySQL, please visit www.mysql.com.

"MySQL" and "MySQL Enterprise" are registered trademarks of MySQL
AB in the USA and other countries. Other product or company names
mentioned may be trademarks or tradenames of their respective
companies.

MySQL AB
Steve Curry, +1-408-213-6544 (US)
press@mysql.com

Copyright Business Wire 2008