Alera Lighting Unveils New Website

GREENVILLE, S.C., Jan. 22 /PRNewswire/ -- Alera Lighting, a leading
manufacturer of architectural and specialty fluorescent luminaries serving a
complete spectrum of commercial and institutional applications, has created a
new, user-friendly website officially launching this week.
Along with a brand-new look and easy-to-navigate interface,
www.aleralighting.com provides specifiers, contractors, and end users alike
with a variety of product-searching techniques that include Quick Search,
Product Browse, Feature Search and Product Menu.
"The new website will make selecting Alera's architectural linear line of
indirect, direct/indirect, and fully direct fixtures convenient and hassle
free by providing a wide range of visually-based, intuitive tools," says David
Smith, vice president of brand management, Alera Lighting. "Recommending
products that meet or exceed luminaire requirements while incorporating the
latest in technology, design features and aesthetics is Alera's mission. Our
new website reinforces Alera's ongoing commitment to provide our markets with
unparalleled aesthetics, performance, selection and value."
The website's comprehensive product pages are extremely fast and user-
friendly, placing all product information including overview description,
reference order information, shape, model/series piece, elements, technical
data and downloadable images and files all together in one location.
"Not only is finding the best fixture for a given application easier, the
new aleralighting.com allows a user to view 'fast tabs' to access product
information without refreshing the page each time," says Smith. "With one
click, you can either email the information to someone or print for your own
needs."
Whether business interests are commercial, educational, healthcare or
retail, browsing by industry is another value-added feature of the Alera
website. The new aleralighting.com will recommend specific products in its
"Browse by Industry" search feature for both Alera Lighting and other Hubbell
Lighting brands to provide specifiers with holistic, application-based
recommendations. Furthermore, the convenient "Alera Express Quick Ship"
feature identifies 10-Day Quick Ship Products that include a 24-hour turn-
around on project drawings and are supported by an online row configurator for
quick and easy rough-in data.
For more information about Alera, visit www.aleralighting.com. Alera
Lighting is a division of Hubbell Lighting, 701 Millennium Boulevard,
Greenville, SC. Phone: 864-678-1000.
SOURCE Alera Lighting

Rhonda Rogers, +1-864-678-1000, rrogers@aleralighting.com, or Len Lirtzman,
+1-847-864-1334, leonardlirtzman@comcast.net, both of Alera Lighting