Dinner by Design Announces Expansion Into Iowa

CHICAGO, Jan. 22 /PRNewswire/ -- Dinner by Design, the largest meal
assembly company in the Midwest, today unveiled plans to enter and expand in
Iowa.
Dinner by Design has identified more than 10 exclusive franchise
territories in Iowa including metropolitan Des Moines, Ames, Cedar Falls,
Cedar Rapids, Council Bluffs, Davenport, Dubuque, Iowa City, Sioux City and
Waterloo.
According to company president and CEO John Matthews, Dinner by Design's
ability to bring families back to the dinner table with healthy, convenient
dinners is well matched with the demographics in many Iowa communities.
"Dinner by Design has the #1 meal assembly brand name in the Midwest,"
said Matthews. "Our business model is different from all others in the
industry. It's all about convenience and a healthy alternative for busy
people, all for around $3 to $4 a serving, and less than many fast food
options," said Matthews.
At Dinner by Design, customers enjoy the convenience of healthy,
personally made dinners without the stress, mess, shopping and cleanup at
home. Entrees, side dishes and desserts are made to order and available for
pick up or group delivery to local companies, schools and daycares. For
people who enjoy the experience and process, meal assembly sessions,
fundraising events and private parties are also offered at Dinner by Design
locations.
Dinner by Design focuses on the company's quality of food, operational
excellence, customer satisfaction and value added benefits to customers like
the corporate and group delivery. In fact, Dinner by Design was named "Best
Food" among all meal assembly companies in an independent comparison study.
In terms of business ownership, Dinner by Design offers an attractive
package for people in Iowa including exclusive territories, site selection
assistance as well as start up, training and marketing support, innovative
technology and menu development.
Dinner by Design has nearly 60 locations opened, and agreements for
another 40 kitchens in the U.S. and Canada.
The Business Times Daily called Dinner by Design "one of the hottest new
retail franchise sensations sweeping the nation" and Entrepreneur Magazine
named Dinner by Design and this market segment one of the "Hot 29 Businesses
to Start."
Dinner by Design is holding meetings for people interested in owning a
franchise in Des Moines on Monday, February 4. For more information visit
http://www.dinnerbydesignkitchen.com.
SOURCE Dinner by Design

Laurie Hobbs of Dinner by Design, mobile, +1-612-220-1176, office,
+1-847-381-7464, laurieh@dinnerbydesignkitchen.com