Zazzle Wins Crunchies Award for Best New Business Model

* Reuters is not responsible for the content in this press release.

Tue Jan 22, 2008 1:57pm EST

Crunchies Recognizes the Most Compelling Start-ups, Internet and
                  Technology Innovations of the Year
REDWOOD CITY, Calif.--(Business Wire)--Zazzle (www.zazzle.com), the only on-demand, online retail
platform to offer billions of products that ship in 24 hours, was
named Best New Business Model by the Crunchies, a collaboration
project between GigaOm, Read/WriteWebb, VentureBeat and TechCrunch.

   The 2007 Crunchies are the first annual competition and award
ceremony to recognize and celebrate the most compelling start-ups,
internet and technology innovations of the year. Awards were handed
out on Friday, January 18th, at the Herbst Theater in San Francisco.

   Zazzle's on-demand, online retail platform is changing the face of
custom merchandise. Since November 2007, the company has launched
several groundbreaking technologies setting the company apart from
others in the market. While the business has been self-serve for
individuals, Zazzle also enables content owners to unlock and monetize
their entire content libraries, allowing consumers to easily and
instantaneously create physical, customizable products from digital
assets that fit their personal style.

   Zazzle provides benefit to major media companies with IP
protection tools, innovative "Model Realview" technology displaying
t-shirts three dimensionally on real models, and a Name Your Royalty
system, all of which have gained instant adoption by major media
companies including Warner Music Group, Ford Models, Signatures
Network, Warner Bros., the Walt Disney Company, FOX, Lucasfilm LTD and
other world-class brands.

   "We are thrilled be recognized by the Crunchies as the Best
Business Model. Our innovative platform offers infinite and instant
possibilities for media companies, brands and consumers," said James
Heckman, Chief Strategy Officer, Zazzle. "Since our recent rollout,
media companies have been signing up and are very interested in the
benefits Zazzle provides. We are ready and have the ability to serve
major media companies and brands for their on-demand, custom
merchandise needs."

   Added Co-Founder and Chief Technology Officer Bobby Beaver, "We
have worked very hard to make Zazzle an innovative and unique
experience for our consumers, our contributors and our business
partners. Receiving the award for Best Business Model by the Crunchies
is a testament to the creativity, time and dedication of our amazing
team."

   About Zazzle

   Infinite and Instant, Zazzle is the only on-demand retail platform
for consumers and major brands, offering billions of retail quality,
one-of-a-kind products shipped within 24 hours. Offering the largest
library of customizable digital images from world-class brands, Zazzle
enables content owners to unlock their entire libraries of content,
making it available for purchase and customization by consumers.
Through Zazzle's innovative on-demand retail and technology platform,
users can instantly create and customize to fit their personal style,
purchase and sell a near infinite array of products online. Founded by
Robert, Bobby and Jeff Beaver, Zazzle launched in 2005 and is based in
Redwood City, California. For more information, www.Zazzle.com.

Zazzle
Karen DeMarco, 310-779-9055
Karen@Zazzle.com

Copyright Business Wire 2008
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