SynapSense(TM) Bolsters Management Team with Former Flextronics and Intel Sales and...

SynapSense(TM) Bolsters Management Team with Former Flextronics and Intel Sales and Marketing Executive

Company Names Mike Frieswyk Senior Vice President of Worldwide
Sales and Marketing
FOLSOM, Calif.--(Business Wire)--SynapSense Corporation, a leading provider of wireless
instrumentation solutions, today introduced Mike Frieswyk as the
company's senior vice president of worldwide sales and marketing.

Prior to joining SynapSense, Frieswyk served as the senior vice
president of sales at Flextronics/Vista Point Technologies. Frieswyk
also spent nearly 20 years with Intel Corporation, most recently as
vice president of the company's Sales and Marketing Group and director
of the Hewlett Packard Global Account.

"Mike is one of the top sales and marketing executives in the
technology industry, and we are thrilled to welcome him to the
SynapSense management team," said SynapSense Chief Executive Officer
Peter Van Deventer. "SynapSense has deployed our Wireless Green Data
Center Solution in data centers operated by Fortune 500 companies from
Wall Street to Silicon Valley, and Mike will greatly help us execute
on our vision to build the path to the green data center."

"SynapSense has a wireless technology foundation that is enabling
the green data center," said Frieswyk. "The ability to apply this
capability not only in the data center, but also across a broad range
of vertical industry segments is truly revolutionary. I am excited to
be joining this world-class organization."

Before being promoted to vice president at Intel, Frieswyk was
co-general manager of Intel's Worldwide Customer Solutions Group where
his group focused on creating and shaping demand for Intel
architecture-based products in the world's leading enterprises.
Frieswyk also served as director of the Intel America's Business
Development Organization for six years and as the sales director for
Dell Inc. for three years.

Introduced last September, the SynapSense Wireless Green Data
Center Solution enables data center operators to improve operational
visibility and reduce energy costs, while optimizing data center
operational efficiencies. Working with customers, SynapSense enables
energy savings by providing new data intelligence, triangulation and
tools to monitor and react to actual data center conditions.

SynapSense is a leading wireless instrumentation solutions
provider based in Folsom, Calif. SynapSense offers the world's first
wireless instrumentation platform featuring SynapSense OneClick
software architecture, providing customers with a complete software
solution and extensive monitoring, tracking and alert capabilities.
For more information about SynapSense, visit SynapSense.com.

SynapSense Corporation
Patricia Nealon, 916-549-8574
pnealon@synapsense.com

Copyright Business Wire 2008