IASC Announces the 5th Annual International Go Skateboarding Day

RANCHO SANTA MARGARITA, CA, Jan 22 (MARKET WIRE) --
The International Association of Skateboard Companies (IASC) announced
today the 5th Annual International Go Skateboarding Day (GSD) will be held
this year on the first day of summer, Saturday, June 21, 2008.

Go Skateboarding Day, founded by IASC, is recognized internationally by
skateboarders, skateboard companies and the industry as a whole as an
official holiday and continues to grow exponentially each year; both the
number of people who celebrate it and the number of events taking place in
its honor around the globe.

"This day allows anyone, devoted skater or first-timer, to celebrate the
exhilarating spirit of one of the most influential activities in the
world,skateboarding," said John Bernards, executive director of IASC and GSD
spokesperson. "For this one day, you can let loose and skate as a
community -- it's your holiday. Whether you carve hills on a longboard or
grind at the park, it doesn't matter -- if it has four wheels, ride it!"

On GSD, skateboard industry manufacturers and retailers, along with
influential and professional riders help to fuel the energy and growth of
skateboarding by producing events in different cities across the globe. Much
credit is also due to the millions of kids that spread the word of the
holiday and create their own events. Skateboarders can look forward to a
handful of new initiatives this year including: a series of collectable posters
--
the first has been created by pro-skateboarder and Toy Machine Skateboards and
RVCA artist, Ed Templeton; a retail window decorating contest; new branding; and
countless new events that leaders in the skate industry and various skate
companies/skate shops will execute around the world.

"I am honored to create the first poster for GSD," said Ed Templeton,
professional
skateboarder and Toy Machine Skateboards and RVCA artist. "Millions of skaters
taking to the streets depicts a powerful statement and if I can inspire and
encourage more to do so then I've done my job."

This year the holiday falls on a Saturday, which means no school, no work,
no
excuse not to get outside and ride. The excitement for GSD is consistently
growing worldwide and events are currently being planned to take place in
Portugal, Africa, Czech Republic, Italy, France, Netherlands, Japan, England,
Australia and Canada as well as hot spots in the United States such as
Philadelphia, Chicago, San Francisco, Minneapolis, Los Angeles, San Diego,
Portland, Seattle, Tampa, Dayton, Dallas and New York City.

Last year, millions of skateboarders participated in more than 600 events
held
worldwide and 800,000 people logged onto www.goskateboardingday.org. Highlights
from GSD 2007
included numerous events sponsored by IASC members: Alien Workshop, Active
Board Shop in Ohio who hosted an autograph signing session with pro-skaters, a
BBQ
and a skate jam; the KCDC Skate Shop and 5Boro in Brooklyn, NY brought together
more than 2,500 people to skate together throughout the day. Element
premiered their new team video at over 350 locations and held a BBQ and skate
jam at their headquarters in Costa Mesa, Calif.

Check out how you can get involved or create your own event this year at
www.goskateboardingday.org or www.skateboardiasc.org.

About IASC

The International Association of Skateboard Companies (IASC), a non-profit
organization that represents the united voice of the skateboard industry
tothe outside world, was founded in 1994. With the hiring of current executive
director, John Bernards, in 2003, IASC was restructured into the organization
that founded Go Skateboarding Day on June 21, 2004. Driven by skate
industry leaders, IASC strives to promote skateboarding and increase
participation
and education of skating. For further information, please visit
www.skateboardiasc.org.

About Go Skateboarding Day

Go Skateboarding Day, held June 21st of every year, is the official
holidayof skateboarding. Event locations are disclosed at local skate shops and
on
www.goskateboardingday.org, where you will also find info on how to create
your own event, fundraiser or rally, among other things. While the holiday
grows, the mission remains the same: Go skateboarding and have fun!

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