Understand who Influences IT Decision-Making in Enterprises in Italy

* Reuters is not responsible for the content in this press release.

Tue Jan 22, 2008 3:15am EST

DUBLIN, Ireland--(Business Wire)--Research and Markets
(http://www.researchandmarkets.com/reports/c80228) has announced the
addition of "IT influencers in Italy H2 2007 (Databook)" to their
offering.

   Introduction

   This databook from the Technology Trends service helps vendors to
understand who influences IT decision-making in enterprises in Italy.
The data has been drawn from interviews with 50 IT managers conducted
in H2 2007.

   Scope

   Our has interviewed 500 IT decision makers about their investment
in 8 core enterprise technologies. Interviews have been conducted with
IT decision makers to gain an understanding of their attitudes to, and
adoption of, various technologies. The interviews have been spread
evenly across 8 geographical markets and span 10 vertical markets and
5 enterprise size bands.

   Highlights

   Over the course of 2007, we are publishing over 100 databooks with
Technology Trends data cut by technology, vertical market, geography
and size band.

   Reasons to Purchase

   Gain insight into key technology investment patterns and trends in
target markets. Understand evolving customer IT budgets, attitudes to
technology adoption, technology decision-making processes, and
perception of technology vendors. Enable your sales, marketing and
product teams to address your IT audience.

   OVERVIEW

   Catalyst

   Summary

   IT INFLUENCERS IN ITALY

   Degree to which particular roles within Italian enterprises make
IT purchasing decisions

   Importance of particular roles within Italian enterprises for IT
budget sign off

   Most influential positions within Italian enterprises when making
investment decisions regarding enterprise applications

   Most influential positions within Italian enterprises when making
investment decisions regarding business intelligence solutions

   Most influential positions within Italian enterprises when making
investment decisions regarding security solutions

   Most influential positions within Italian enterprises when making
investment decisions regarding content management solutions

   Most influential positions within Italian enterprises when making
investment decisions regarding mobility solutions

   Most influential positions within Italian enterprises when making
investment decisions regarding IT management solutions

   Most influential positions within Italian enterprises when making
investment decisions regarding voice/data convergence solutions

   Most influential positions within Italian enterprises when making
investment decisions regarding desktop management solutions

   APPENDIX

   Breakdown of the Technology Trends sample in Italy by vertical
market

   Breakdown of the Technology Trends sample in Italy by company size

   Breakdown of the Technology Trends sample in Italy by company
revenue

   Further reading

   Ask the analyst

   For more information visit
http://www.researchandmarkets.com/reports/c80228

   Source: Datamonitor

Research and Markets
Laura Wood, Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com

Copyright Business Wire 2008
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