Exchange Traded Funds for Dummies Helps Novice and Experienced Investors Understand...

Exchange Traded Funds for Dummies Helps Novice and Experienced Investors Understand These Funds and Profit from This Popular New Product

DUBLIN, Ireland--(Business Wire)--Research and Markets
(http://www.researchandmarkets.com/reports/c80258) has announced the
addition of "Exchange-Traded Funds For Dummies" to their offering.

-- Find out what makes ETFs the hottest investment on the market

-- Weigh the options and pick an ETF that's right for you

Exchange traded funds, or ETFs, are the fastest growing financial
products in the industry. Long purchased by institutional buyers, they
are becoming increasingly popular with individual investors. Exchange
Traded Funds For Dummies helps both novice and experienced investors
understand these funds and profit from this popular new product.

Looking for a new and rewarding way to invest? Exchange-traded
funds may be for you! ETFs are less volatile than individual stocks,
cheaper than most mutual funds, and subject to minimal taxation. Start
profiting today - with the friendly guide that tells you everything
you need to know about this increasingly popular investment.

Discover how to:

-- Diversify your portfolio with ETFs

-- Lower your investment costs

-- Decrease your tax burden

-- Improve your long-term investment performance

-- Invest in stocks, bonds, REITs, or commodities

Author information

Russell Wild is a Certified Financial Planner and a Registered
Investment Advisor. He is one of only a handful of wealth managers in
the nation who is both fee-only (takes no commissions) and welcomes
clients of both substantial and modest means. He calls his firm Global
Portfolios to reflect his ardent belief in international
diversification - using exchange-traded funds to build
well-diversified, low-expense, tax-efficient portfolios.

Wild, in addition to the fun he has with his financial calculator,
is also an accomplished writer who helps readers understand and make
wise choices about their money. His articles have appeared in many
national publications, including AARP The Magazine, Consumer Reports,
Details, Maxim, Men's Journal, Cosmopolitan, Reader's Digest, and Real
Simple. He also contributes regularly to professional financial
journals, such as Wealth Manager and Financial Planning.

The author or co-author of two dozen nonfiction books, Wild's last
work (prior to the one you're holding in your hand) was The Unofficial
Guide to Getting a Divorce, co-authored with attorney Susan Ellis
Wild, his ex-wife - yeah, you read that right - and published by
Wiley. No stranger to the mass media, Wild has shared his wit and
wisdom on such shows as Oprah, The View, CBS Morning News, and Good
Day New York, and in hundreds of radio interviews.

Wild holds a Master of Business Administration (MBA) degree in
international management and finance from Thunderbird, the Garvin
School of International Management, in Glendale, Arizona (consistently
ranked the #1 school for international business by both U.S. News and
World Report and the Wall Street Journal); a Bachelor of Science (BS)
degree in business/economics magna cum laude from American University
in Washington, D.C.; and a graduate certificate in personal financial
planning from Moravian College in Bethlehem, Pennsylvania (America's
sixth oldest college). A member of the National Association of
Personal Financial Advisors (NAPFA) since 2002, Wild is also a
long-time member and board member of the American Society of
Journalists and Authors (ASJA).

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Introduction.

Part I: The ABCs of ETFs.

Chapter 1: The New Kid on the Block.
Chapter 2: What the Heck Is an ETF, Anyway?
Chapter 3: Getting to Know the Players.

Part II: Building the Stock (Equity) Side of Your Portfolio.

Chapter 4: Risk Control, Diversification, and Some Other Things You
Need to Know.
Chapter 5: Large Growth: Muscular Money Makers.
Chapter 6: Large Value: Counterintuitive Cash Cows.
Chapter 7: Small Growth: Sweet Sounding Start-ups.
Chapter 8: Small Value: Diminutive Dazzlers.
Chapter 9: Sector Investing: ETFs According to Industry.
Chapter 10: Going International: ETFs Without Borders.
Chapter 11: Specialized Stock ETFs.

Part III: Adding Bonds, REITs, and Other ETFs to Your Portfolio.

Chapter 12: The (Limited in Number, But Still Very Important) World of
Bond ETFs.
Chapter 13: Real Estate Investment Trusts (REITs): Becoming a Virtual
Landlord.
Chapter 14: All That Glitters: Gold, Silver, and Other Commodities.
Chapter 15: Working Non-ETFs into Your Investment Mix.

Part IV: Putting It All Together.

Chapter 16: Sample ETF Portfolio Menus.
Chapter 17: Buying and Holding: The Key to ETF Investment Success.
Chapter 18: Exceptions to the Rule (Ain't There Always).
Chapter 19: Using ETFs to Fund Your Golden Years.

Part V: The Part of Tens.

Chapter 20: Ten Most Commonly Asked Questions about ETFs.
Chapter 21: Ten Mistakes Most Investors (Even Smart Ones) Make.
Chapter 22: Ten Forecasts about the Future of ETFs and Personal
Investing.

Part VI: Appendixes.

Appendix A: A Complete Listing of ETFs.
Appendix B: Great Web Resources to Help You Invest in ETFs.
Appendix C: Glossary.

Index
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For more information visit
http://www.researchandmarkets.com/reports/c80258

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
Fax: +353 1 4100 980

Copyright Business Wire 2008