Serinova Financial Debuts in Arizona Business Journal's 2008 Book of Lists

Serinova Financial, a Fast Growing Commercial Mortgage Brokerage,
Ranks 5th in Its First Appearance in Arizona's Top 25 Commercial
Mortgage Brokers List
PHOENIX--(Business Wire)--
Serinova Financial, L.L.C., a direct lender for privately financed
commercial real estate, is celebrating its first appearance in the
Arizona Business Journal's Book of Lists, joining 24 other top-rated,
Arizona-based commercial mortgage brokers. With no prior ranking,
Serinova Financial saw remarkable growth in 2007. The company expanded
its business over 1,000 percent, allowing them to secure the 5th spot
on the list.

The Book of Lists, published annually by the Phoenix Business
Journal, provides readers with a report on top Arizona businesses in
more than 255 industry categories and market segments. The Top 25
commercial mortgage brokers are ranked according to adjusted gross
revenue and growth. "Seeing our company on the list this year was a
proud moment for me," said Corey Schwartz, Managing Director and
founder of Serinova Financial. "This is a great honor, but I shouldn't
take all the credit. I had the help of a bright and dedicated team; we
all contributed to this year's success." The firm has been involved in
placing $750,000,000 of transactions in the last couple of years with
financings ranging from $100k to $300M.

Since being distinguished as one of the top mortgage brokers in
Arizona, the company is already seeing the benefits of the
recognition. "Less than 24 hours after the publication came out we
received several leads from local developers as a result of being
listed here," said Sidney Fingerhut, a Principal of the firm.
Fingerhut continued, "We can provide these companies with funding for
both large and small commercial real estate developments."

"At this pace, we hope to see our name on more lists;
specifically, the Inc. 500 and the Forbes list of America's Largest
Private Companies," said Schwartz humorously. He also added that
simply making this particular list has been a big dream of his for
some time, and that he'd slept with a copy of the journal under his
pillow last night.

Mr. Schwartz concluded by saying, "Serinova Financial is
positioned to grow dramatically in the coming years. The company has
the management, the expertise and, most importantly, the commitment at
all levels of the firm to the Arizona real estate market and all of
its important challenges and opportunities. The firm will raise its
second opportunity fund and continue funding quality transactions
throughout the state, filling the void left by banks that are no
longer able to lend on real estate."

About Serinova Financial, L.L.C. Serinova Financial, L.L.C. is a
full-service, commercial mortgage banker that lends its own investment
funds as well as those of private investors, public and private equity
funds, pension funds and institutions. Utilizing these resources the
firm is able to provide financing for most real estate transactions
including purchases, refinances and subordinate lending in a matter of
days to weeks. The privately held company is headquartered in Phoenix,
AZ. WEBSITE: www.serinova.net

Serinova Financial, L.L.C., Phoenix
Christine R. Schalesky, 602-648-5299
christine@serinova.net

Copyright Business Wire 2008