Fast-Growing RuleBurst Re-brands as Haley Limited, Expands U.S. Market Presence

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Mon Mar 10, 2008 9:00am EDT

New North American Headquarters and Brand Name Reflect Strong
          Investment and Sales Momentum in the United States
WASHINGTON--(Business Wire)--
RuleBurst, the world's fastest growing business rules license
vendor since 2005, today announced the opening of its newly-expanded
North American headquarters in the Washington, DC, area. Present at a
recent reception marking the event was Mr. David Stuart, Charge
d'Affaires, a.i. at the Embassy of Australia in Washington. RuleBurst
also announced that effective immediately, it will do business
worldwide under the Haley brand.

   The re-branding is the result of the company's acquisition of
business rules vendor Haley in November 2007. The Haley brand is
already strongly recognized in the United States. The company's
adoption of this name worldwide recognizes the importance of the U.S.
to the company's strategy.

   The new North American headquarters is being established by senior
and experienced Haley personnel from company offices worldwide,
including Haley's Senior Vice President of Global Sales and Marketing,
Matt Cahir. Because of its rapidly growing North American sales, Haley
plans extensive U.S. hiring to meet the demand for support and
implementation services. The new headquarters will support Haley's
stronger North American presence and also strengthen its relationships
with the company's major strategic partners: Oracle, SAP, IBM,
Microsoft and Lagan.

   Haley's CEO, Dominic O'Hanlon, said, "By adopting the Haley name
worldwide and expanding our headquarters in the Washington, DC, area,
Haley sends a clear message that North America is the major target of
our international expansion. Since the RuleBurst acquisition of Haley,
we have made great strides in successfully creating an integrated
business. With our natural language rule authoring capabilities and
BRMS solutions, we are uniquely positioned to make our customers more
competitive and agile in a fast-paced, highly-regulated world."

   Mr. O'Hanlon continued, "For the government market, Haley is a
worldwide leader in using natural language technology to rapidly
transform regulations, policies and rules into automated
decision-making systems, to determine eligibility for government
services, and in the taxation and immigration arenas. Haley continues
to grow rapidly in the financial services and insurance market, with
rules driven solutions for product eligibility, underwriting and
claims determination; plus complementary technologies for fraud
detection and governance, risk and compliance management (GRCM)."

   Haley will now be able to serve its customers from two North
American locations. The new headquarters are located at 2101 Wilson
Blvd Suite 500, Arlington, VA 22201. Haley also retains its presence
in Pittsburgh, PA, where the original Haley office was located.

   About Haley

   Haley provides a comprehensive suite of software to prevent,
detect and cure breaches in compliance with legislation, policy and
business rules. Since 1989, Haley (formerly known as RuleBurst) has
enabled organizations to accurately and consistently administer their
policy and business rules. Today, Haley's clients include some of the
largest enterprises in both government and the private sector. Its
patented technology leads the world in rule articulation, deployment
and compliance. Haley is headquartered in Australia with offices in
the United States, United Kingdom and Singapore. Further information
about Haley is available online at www.haley.com.

Parker Communications (U.S. contact)
Michelle Allard McMahon, 978-929-9515
mmcmahon@parkercomms.com
or
Haley Limited
Heike Lorenz, +61 404 082 648
heike.lorenz@haley.com
or
Haley Limited
Peter Still, 571-331-4463
peter.still@haley.com

Copyright Business Wire 2008
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