ClickandBuy Selects Quova Internet Geolocation

MOUNTAIN VIEW, CA, Mar 31 (MARKET WIRE) --
Quova, Inc., the leading worldwide provider of Internet geolocation data and
services, today announced that ClickandBuy, one of the leading payment systems
on the internet, has chosen Quova to help detect and prevent fraudulent online
transactions and reduce regulatory risk. ClickandBuy will be using Quova's
GeoDirectory Server for its IP lookup capabilities and proxy detection data
to strengthen fraud prevention systems and comply with jurisdictional
restrictions governing e-commerce.

"We selected Quova because of its strong track record in Internet
geolocation and
proxy detection. We are still rolling out the technology but in the testing
phase we
are seeing an increase in the detection of proxy servers and anonymous
routing types," said Ian Coates, Director Fraud Management, ClickandBuy
(Europe) Ltd. "We are using Quova to strengthen detection and prevent online
fraud
by referencing anonymizer lists, containing anonymizer IP addresses that have
been tracked and labelled as such. Fraudulent transactions and laws
restricting content or purchasing from certain regions have made it a necessity
for
online merchants to determine the level of risk in each transaction. The
data delivered by Quova will be a part of ClickandBuy's real time decision
making process. Quova data and services will help to increase detection rates
relating to IP lookup and aid in the detection of suspicious activities on
clientaccounts, driving down the risk related with online payments."

"ClickandBuy is used by some of the world's largest e-commerce sites.
Theirdecision to implement Internet geolocation technology highlights the
importance of this technology in the wake of increasing online fraud,"
saidMarie Alexander, President and CEO, Quova. "By setting standards for
products
in terms of risk factors, such as identifying mismatches between customers' IP
locations and their home addresses, e-commerce sites can reduce online fraud.
In general we have found that 80 percent of online criminals are not in the same
region as the victim."

About Quova

Quova gives online businesses the ability to determine the geographic
location of
their Web site visitors. The company offers the most comprehensive, deeply
researched and reliable location data available today -- without compromising
individual privacy. More than 300 companies of all sizes use Quova's data and
services to detect and prevent fraud, ensure regulatory compliance, manage
digital content rights distribution, and localize ads and web content. The
company's customer base includes Microsoft, Major League Baseball, American
Express, the BBC, Ladbrokes and Cisco Systems, and investors include Mobius
Venture Partners and IDG. Quova was founded in 2000 and is based in Mountain
View, California.

About ClickandBuy

ClickandBuy is one of the leading E-Payment systems in Germany and Europe.
In
Switzerland ClickandBuy is operated by licensing partner SWISSCOM and in
other European markets by ClickandBuy (Europe) Ltd. ClickandBuy will shortly
also be available via TELMEX in Latin America, a market with over 100 million
clients. Today over 11,000 merchants already use ClickandBuy for payments
settlement,
including Apple iTunes, AOL, Skype, T-Online, Meetic, Electronic Arts,
Codemasters,
Playboy, Yamaha, Nero, SanDisk -- and more than 10,000,000 customers pay with
ClickandBuy. ClickandBuy has repeatedly received excellent scores and been
placed amongst the leading competitors in terms of safety, data protection and
ease of use.

In January 2007 Intel invested in ClickandBuy and at the same time
ClickandBuy
announced a global strategic partnership with Intel. In August 2006 Deutsche
Telekom acquired a ten per cent stake in ClickandBuy. Deutsche Telekom and
ClickandBuy
intend to expand their existing cooperation in strategic terms, with ClickandBuy
assuming responsibility for the global settlement of Deutsche Telekom's
comprehensive
range of products and services. In January 2006, 3i also invested 20 million
EUR to support ClickandBuy in its strategy of international expansion.

Contacts:
Shelley Risk
Horn Group for Quova
Tel: 1-415-905-4037
Email Contact

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