INSERTING and REPLACING SheZoom Launches First Video Website for Women

* Reuters is not responsible for the content in this press release.

Mon Mar 31, 2008 12:17pm EDT

A new online community focused on woman-friendly, compelling and
                        real-world information
NEW YORK--(Business Wire)--
Insert the following quote before the boilerplate: "SheZoom offers
accurate, reliable and trustworthy information to its members, but
what makes the community unique is that in turn, its members can
provide valuable support for each other," said Dr. Lou Aronne."I enjoy
contributing to this venture because I think it can truly make a
difference by expanding the reach of our work."

   The corrected release reads:

   SHEZOOM LAUNCHES FIRST VIDEO WEBSITE FOR WOMEN

   A new online community focused on woman-friendly, compelling and
real-world information

   SheZoom today launches the first video Website for women. SheZoom
targets women with a diverse range of programming, seamlessly
combining originally produced content with partner and user generated
content. SheZoom.com is an upbeat and engaging community that
encourages women to laugh, learn, share and connect.

   Aiming to tap into the excitement of video and speak to women in
an intelligent and respectful, but bold voice, the programming
features experts in fields such as weight loss, fashion, finance,
food, parenting and technology. Experts include: Dr. Lou Aronne,
Director of the Comprehensive Weight Control Center affiliated with
New York Presbyterian Hospital and an internationally recognized
obesity expert; Julie Ross, a four-time author and parenting expert;
Greg Harper, CEO and Founder of Cerberus, a leading technology
consulting and design firm; and former West Coast Editor of Wine
Spectator and current winemaker Jeff Morgan, along with Jodie Morgan,
his life partner and co-author of The Working Parents Cookbook.

   In addition to the enriching expert content, SheZoom hits the
streets to see what people are thinking about timely topics such as
politics and the green movement, and burning questions like "Can Men
and Women Just Be Friends?". Users are also encouraged to participate
in a vibrant community in which they can rate videos, comment on what
they view, or upload their own content.

   "Our goal with SheZoom is to bring women together and encourage a
wide variety of interactions," said Founder and CEO Stacey Artandi.
"Whether driven by similarities or differences, we want to facilitate
dialogue. All of our contributors can relate to one another and have a
wealth of knowledge based on their experiences as executives, mothers,
runners, sisters, chefs - the list goes on and on. SheZoom enables
women to tap into and share this collective knowledge."

   "One of the most important things we want to do is encourage the
SheZoom community to reach. Whether it's trying a new recipe, pushing
for that promotion, or wearing that bold print that shocks a
monochromatic wardrobe, we want to expose our audience to new ideas
and provide a community that helps motivate people to better
themselves and others," said Artandi.

   "SheZoom offers accurate, reliable and trustworthy information to
its members, but what makes the community unique is that in turn, its
members can provide valuable support for each other," said Dr. Lou
Aronne."I enjoy contributing to this venture because I think it can
truly make a difference by expanding the reach of our work."

   About SheZoom

   SheZoom is a video website that targets women with a diverse range
of programming, seamlessly combining originally produced content with
partner and user generated content. SheZoom is an upbeat and engaging
community that encourages women to laugh, learn, share and connect.
SheZoom partners with experts in fields such as weight loss, fashion,
finance, food, parenting and technology in order to deliver positive,
credible information that women can use in their daily lives. Founded
by Stacey Artandi, SheZoom provides a forum for women everywhere to
share common ground and to showcase their talents.

LEWIS PR
Mari Melguizo, 617-226-8895
shezoom@lewispr.com

Copyright Business Wire 2008
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