Asempra Inks Technology Partnership with BakBone
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New Alliance Enables Business Breakthroughs for Asempra Worldwide and Brings Expanded Windows Technology to BakBone SANTA CLARA, Calif., April 7, 2008 /PRNewswire/ -- Asempra Technologies, a leading provider of continuous availability solutions for Windows applications and data, announced today that it has entered into a technology partnership with BakBone Software(R) (Pink Sheets: BKBO). The agreement with BakBone gives Asempra expanded access to high-growth market opportunities, and offers broader Windows capabilities for BakBone customers. (Logo: http://www.newscom.com/cgi-bin/prnh/20050928/SFW002LOGO) As part of the agreement, Asempra and BakBone will invest in joint product development, marketing, and services delivery. Both companies share a common strategic vision that meets frequent challenges for optimizing data protection for continuous availability. "In addition to providing innovative and easy to use data protection solutions for Linux, Solaris and Mac OS environments, BakBone is equally dedicated to supporting Microsoft applications," said Jeff Drescher, vice president of Marketing, BakBone. "Partnering with Asempra expands the Windows options for our customers and furthers BakBone's Integrated Data Protection Strategy. Asempra's expertise in Windows business continuity, and BakBone's worldwide customer base and proven track record in the data protection market will be mutually beneficial." Asempra is focused on delivering continuous availability, data protection, and recoverability of Windows-based file systems and applications. The company's solutions incorporate multiple technologies into an all-in-one, easy-to-use solution that is dramatically more cost-effective, and easier to manage for mid-size companies with limited IT resources. Asempra's technology ensures that all data is protected, from a single file to an entire server farm and provides customers with flexible recovery techniques. "We are excited to be working with BakBone, a global leader in data protection. Our technologies are well aligned and we share a common goal of addressing customers' critical data protection issues," said Mike Morando, vice president of Business Development at Asempra. "Our partnership with BakBone will help validate Asempra's footprint in the data protection market and we look forward to collaboration on joint technologies." About Asempra Technologies, Inc. Asempra Technologies is a leading provider of continuous availability solutions for Windows applications and data. Named as a "Best of Connections 2007" Finalist in October 2007, ranked as an "Outstanding Choice" by ByteandSwitch in September 2007, and selected as a "Top Ten Start-up to Watch" in September 2006 by ByteandSwitch, Asempra's Business Continuity Server(TM) enables application availability and data recovery in seconds or minutes, from any location, at any point-in-time. The BCS solves many critical concerns of small to medium sized businesses, providing continuous availability, data protection, disaster recovery, business continuity, and recovery management in one easy to use solution. Tightly integrated with Microsoft Exchange, SQL and Windows File Server platforms, the BCS allows companies to leverage existing infrastructure and reduce management complexity while providing near zero data loss. Asempra is headquartered at 3200 Patrick Henry Drive, Santa Clara, California 95054. For more information, please call 408.215.5800 or visit http://www.asempra.com Asempra Business Continuity Server and Virtual On Demand Recovery are trademarks of Asempra. All other trademarks are property of their respective owners. All Asempra news releases (financial, acquisitions, manufacturing, products, technology, etc.) are issued exclusively by PR Newswire and are immediately thereafter posted on the company's external website, http://www.asempra.com. Media contacts: Asempra Technologies, Inc. Michelle Johnson Cobb 650-219-9933 email@example.com SOURCE Asempra Technologies Michelle Johnson Cobb of Asempra Technologies, Inc., +1-650-219-9933, firstname.lastname@example.org
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