Gain Insight in to the Middle East Drinks Sector

* Reuters is not responsible for the content in this press release.

Thu Apr 10, 2008 7:07am EDT

DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/reports/c88363) has announced the
addition of "Middle East Drinks Sector Review - Management Briefing"
to their offering.

   The drinks market in the Middle East continues to increase on the
back of population growth, economic development, improvements in
distribution and retail, and more aggressive advertising campaigns.
But like much of the rest of the world, younger and better educated
market segments within the region are shifting away from carbonated
soft drinks (CSD) towards fruit juices and bottled water as people
become increasingly health-conscious, according to independent
industry analysts and the drinks sector. This month's briefing takes a
look at the Middle Eastern beverage market, with chapters focusing on
United Arab Emirates, Jordan, Syria, Lebanon and Israel.

   Topics Covered:

   Introduction

   United Arab Emirates

   Jordan

   Syria

   Lebanon

   Israel

   For more information, visit
http://www.researchandmarkets.com/reports/c88363

Research and Markets
Laura Wood
Senior Manager
press@researchandmarkets.com
Fax: +353 1 4100 980

Copyright Business Wire 2008
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