Canopy Financial Selected as Red Herring 100 North America 2008 Finalist

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Thu Apr 10, 2008 8:30am EDT

CHICAGO and SAN FRANCISCO, April 10, 2008 (PRIME NEWSWIRE) -- Canopy Financial,
a leading provider of financial technology and electronic payment solutions to
the healthcare and financial services industries, announced today the company
has been selected as a Red Herring 100 North America 2008 Finalist. Technology
industry executives, investors, and observers have regarded the Red Herring 100
list as an invaluable instrument to discover and advocate the promising startups
that will lead the next wave of disruption and innovation. Canopy is working to
solve the current healthcare crisis in America through patent-pending
technologies and services that drive the emerging healthcare banking industry
and market for Consumer Driven Healthcare (CDH).

"We are extremely pleased to have been selected as a Red Herring 100 North
America 2008 finalist, an award which seeks to identify innovators and next
generation industry disruptors," said Vik Kashyap, CEO of Canopy Financial.
"Today Americans spend over two trillion dollars or roughly sixteen percent of
GDP annually on healthcare, with over forty million Americans entirely without
healthcare coverage. Canopy's innovative technologies are driving the CDH
programs currently being offered by many of the nations largest financial
institutions and healthcare providers, with new products and services that are
changing the way businesses and consumers more affordably access and manage
healthcare benefits and spending dollars. At its core, Canopy is engaged and
committed to revolutionizing healthcare as we currently know it and solving the
crisis that plagues American businesses and consumers. To be recognized by Red
Herring for our efforts is a tremendous honor."

Canopy Financial's core service offerings include HealthDirect, the leading
technology-enabled administration and account management platform for Health
Savings Accounts (HSAs), Flexible Spending Accounts (FSAs), Health Reimbursement
Arrangements (HRAs), and Voluntary Employees' Benefit Associations (VEBAs).
HealthDirect allows healthcare and financial institutions to dramatically
streamline the administration of health-related spending accounts, while
enabling total control over branding, pricing, fees, interest rates,
substantiation rules, and the entire customer experience.

About Canopy Financial

Canopy Financial provides innovative technology solutions that connect
healthcare and financial services. Serving some of the world's largest
healthcare and financial institutions, Canopy powers the development and
delivery of complete healthcare banking services for both consumers and
businesses. Founded in 2004, Canopy maintains offices in San Francisco and
Chicago. For more information, please visit www.canopyfi.com or call
1-866-960-4700.

The Canopy Financial, Inc. logo is available at
http://www.primenewswire.com/newsroom/prs/?pkgid=4581

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