NaturalInsight Acquires Cogent Technologies

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Thu Apr 10, 2008 8:32am EDT

Web-based Provider of Workforce Management Solutions Adds Mobile
     Capabilities and UK Client Base through Strategic Acquisition
STERLING, Va. & ATLANTA--(Business Wire)--
NaturalInsight, a leading edge provider of Web-based workforce
management solutions, today announced the acquisition of Cogent
Technologies, an innovative provider of Internet and mobile enterprise
software solutions. The acquisition extends the strength and
flexibility of NaturalInsight's growing Web-based platform for
managing people, places and projects. The move also expands
NaturalInsight availability into the United Kingdom, with the mutual
acquisition of Cogent Technologies customers within that market.

   The highly advanced NaturalInsight solution enables comprehensive
on-demand management of all projects, locations and staff. With the
acquisition of Cogent Technologies, NaturalInsight now includes
MobileDataPro, the innovative solution from Cogent that enables remote
workforce data to be efficiently collected from the field using
handheld devices. With this new mobile capability, organizations will
now be able to automate such workforce activities as call reports,
product returns, inventory taking, product training, inspections and
more - in real-time. Data is automatically synchronized back to a
central database via a web browser, with corresponding tracking and
reporting available via a customizable portal. Instant alerts;
pre-built integration to barcode scanners and other tools; and a rich,
permission based user interface enables superior workforce
optimization from anywhere, at any time.

   "The acquisition of Cogent Technologies takes NaturalInsight to
real-time, adding the mobile layer that makes workforce management a
truly remote activity," said Stefan Midford, President & CEO of
NaturalInsight. "We are excited to have the opportunity to give our
customers and their distributed teams even greater flexibility and
control through the integration of MobileDataPro into our growing,
best of breed solution."

   "When an organization thinks of workforce management,
NaturalInsight is the leader," stated Christopher Swann, Chief
Executive Officer for Cogent Technologies. "It was a natural fit for
Cogent and NaturalInsight to come together as we looked at the best
way to optimize the MobileDataPro technology in the marketplace."

   About NaturalInsight

   NaturalInsight provides leading edge Web-based workforce
management and data collection software for industries with widely
distributed workforces. A fully integrated suite of services,
NaturalInsight allows for streamlined staff management, task
scheduling, project tracking and integrated reporting of activities
performed in many locations. The company's hosted solution model
allows clients to minimize technology investment while improving
overall performance and accountability. For information about
Distributed Workforce Management solutions, visit
www.NaturalInsight.com.

   About Cogent

   Established in 2001, Cogent Technologies markets Internet and
mobile software solutions for enterprises to optimize business
processes both internally and with their external partners. Each
solution is designed to help enterprises operate efficiently,
collaborate with their suppliers and customers, respond to market
demands and engage in dynamic business interactions. Cogent's product
suite includes software solutions for supply chain management,
business process optimization and customer relationship management.
The company has been profitable since its founding and is
headquartered in Atlanta, Georgia. For more information, please visit
www.cogenttech.com.

Media Contact(s):
Larkin Communications for NaturalInsight
Kim Larkin, 703-250-3590, x3406
klarkin@larkincomm.com
www.larkincomm.com
or
Larkin Communications for NaturalInsight
Holly McKee, 703-250-3590, x3591
hmckee@larkincomm.com
www.larkincomm.com

Copyright Business Wire 2008
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