GIA's Four Cs Brochure Now Available in Spanish
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CARLSBAD, Calif.--(Business Wire)-- The Gemological Institute of America (GIA) announces the first-ever Spanish version of the Institute's famous Four Cs brochure. The Four Cs brochure is designed to educate people about the main elements of diamond qualities of Color, Cut, Clarity and Carat Weight. In addition to underscoring the beauty and rarity of diamonds, this full-color piece has photographs and illustrations that show the GIA Color and Clarity scales and the GIA Cut scale for round brilliant diamonds. "Because GIA's mission is to educate the public worldwide, we recognize the importance of communicating through various languages," said Donna Baker, president of GIA. "We appreciate the diversity of our growing international audience and are proud to offer a Spanish version of the Four Cs brochure - the first of many different language versions we will make available." The U.S. Census Bureau recently released a study that declared the Hispanic community is the largest minority in the U.S. with a population of 44 million in 2006, as well as the single fastest growing minority group in the United States. GIA is making the Spanish Four Cs brochure available as a downloadable PDF (Printable Document Format) on its Web site. Jewelers who desire multiple copies for distribution within their stores may order 100 brochures free-of-charge. There is only one free-of-charge order per language per shipping address and partial orders are not available. Additional orders of 100 brochures are $12.50 per order, plus shipping, handling, and applicable sales tax. To see samples of either brochure, English or Spanish, click here. To order either the English or the Spanish version of the GIA Four Cs brochure, e-mail myorder@gia.edu or you may download an order form. To obtain more information visit, GIA's Web site at www.gia.edu. About GIA An independent nonprofit organization, the Gemological Institute of America (GIA) is recognized as the world's foremost authority in gemology. Established in 1931, GIA has translated its expert knowledge into the most respected gemological education available. Early in the 1950s, GIA invented the famous Four Cs of Color, Cut, Clarity and Carat Weight. In 1953, the Institute created the International Diamond Grading System(TM) which, today, is recognized by virtually every professional jeweler in the world. Through research, education, gemological laboratory services, and instrument development, the Institute is dedicated to ensuring the public trust in gems and jewelry by upholding the highest standards of integrity, academics, science, and professionalism. GIA can be found on the web at www.gia.edu. Media queries contact: Laura Simanton 760-603-4112 or Jessica Sachariason (760) 603-4197. Gemological Institute of America Laura Simanton, 760-603-4112 Laura.simanton@gia.edu or Jessica Sachariason, 760-603-4197 Jessica.sachariason@gia.edu Copyright Business Wire 2008
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