Mzinga Showcases Visionary Thought Leadership at Upcoming Online Community & Learning...
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Mzinga Showcases Visionary Thought Leadership at Upcoming Online Community & Learning Industry Conferences
Mzinga executives to present key strategies and solutions focused
on leveraging the power of community to improve HR, marketing and
customer service
BOSTON--(Business Wire)--
Mzinga (http://www.mzinga.com/pr/), the leader in business social
media and Learning 2.0 solutions for the workplace, marketplace and
extended enterprise, today announced its participation in a series of
conferences focused on deriving business benefits through online
community and learning. Showcasing the company's best practice
expertise, Mzinga thought leaders will conduct various speaking
sessions, underscoring the company's market leadership.
At each event, Mzinga executives will share how online communities
and social learning can serve as an effective medium to help
businesses harness the wisdom of crowds to improve customer loyalty,
enhance product innovation, drive workforce productivity and
retention, and stimulate growth and return on investment.
Beginning today in Las Vegas and continuing throughout April,
Mzinga will demonstrate its industry thought leadership and its
targeted solutions to address the business needs of HR, marketing, and
customer service buyers at the following events:
-- Elliott Masie's Learning Systems '08
April 10-11, 2008, Las Vegas, NV
Mike Merriman, vice president of services and support at
Mzinga, will participate in a panel entitled "The Future of
Learning Systems: Interviews with CLO/CTO From Suppliers." A
long-tenured Mzinga executive and former director of research
in applications development for Gartner Group, Merriman has
more than more than two decades of experience in product
research, development and delivery, industry analysis, and
business development in high-tech software.
In advance of the event, Dave Wilkins, Mzinga senior director of
product strategy, participated in a podcast interview with Elliott
Masie in which Wilkins discussed expected changes and trends in
learning and technology, the impact of the economy on the learning
field, and future plans for Mzinga.
Mzinga is a supporting sponsor of the Learning Systems conference,
which focuses on organizational learning and the deployment of key
learning systems within the enterprise.
-- Forum One Online Communities Business Forum
April 14-15, 2008, Santa Fe, New Mexico
Aaron Strout, vice president of new media at Mzinga, has
been invited to host the session "Community Value & Revenue
Techniques" at this invitation-only event, which brings
together business leaders who drive active online communities
to explore models and tactics, industry trends and future
strategies.
Representing Mzinga, an event sponsor, Strout will give
perspectives on the dimensions of value of online communities,
as well as specific examples of revenue techniques during the
session.
Strout, an active blogger and social media expert, was
recently featured in U.S. News & World Report for
incorporating blended social media into his recruiting and
hiring practices.
-- The eLearning Guild Annual Gathering 2008
April 14-17, 2008, Orlando, FL
Dave Wilkins, senior director of product strategy at Mzinga,
will present two sessions at this event, which focuses on
implementing eLearning throughout the enterprise.
In his first interactive session, "LMS + Community: Like
Hand and Glove," Wilkins--an avid speaker, author and
respected voice within the corporate learning industry--will
explore how organizations can incorporate user-generated
content and social networks within formal learning systems
to foster just-in-time learning and drive workforce
productivity and performance. To illustrate the business
value of social learning, Wilkins will draw on methodologies
and featured case studies from his recently published white
paper,
"How Workplace Communities will Transform Your Business."
Wilkins's second session at the event, "Team-based Authoring,
e-Learning Games, and Web 2.0," will focus on strategies for
integrating Web 2.0 technologies into traditional courseware.
Mzinga is a silver sponsor of the eLearning Guild Annual
Gathering, and will also be showcasing its workplace community and
Learning 2.0 solutions in booth #101 during the conference expo.
-- Web 2.0 Expo
April 22-25, 2008, San Francisco, CA
At this global gathering, the technical, design, marketing, and
business professionals who are building the next generation Web will
come together to examine the current state of the Web ecosystem while
also exploring the future of the Web 2.0 universe.
A silver sponsor, Mzinga will be in booth 210 at the event, where
the company will showcase its online community solutions for
marketing, human resources and customer service professionals, as well
as "We Are Smarter Than Me," the ground-breaking community project and
book series co-authored by Mzinga Chairman Barry Libert.
-- Bersin & Associates' IMPACT 2008: The Business of TalentTM
April 22-24, 2008 in St. Petersburg, FL
Mzinga is the online community platform provider as well as a
sponsor of this premiere event, which is presented by leading
learning and talent management analyst firm Bersin &
Associates.
Dave Wilkins, senior director of product strategy at Mzinga, will
participate in two hosted luncheon sessions: "Social Networking in
Learning" with David Mallon, analyst at Bersin & Associates; and
"Global LMS Deployments" with Chris Howard, principal analyst and
director of research at Bersin & Associates.
Additionally, Mzinga Chairman and "We Are Smarter Than Me"
co-author Barry Libert will continue his thought leadership momentum
through several executive speaking engagements. Libert is the
visionary behind Mzinga's mission to enlighten and educate C-level
executives on the value of crowd-sourcing through online community and
its profound impact on businesses today.
-- 2008 Agri-Marketing Conference
April 16-18, 2008, Kansas City, MO
Libert was invited as a keynote speaker to address the attendees
of this conference, which highlights industry innovation that will
shape the way executives conduct business in 2008. In his general
session, Libert will educate attendees on how to successfully draw
upon the power of community and collaboration to realize business
results.
-- Milken Institute Global Conference 2008
April 28-30, 2008, Los Angeles, CA
Mzinga is a sponsor at the Milken Institute's Global Conference,
which brings together thought leaders from around the world to
discuss, debate and deliberate today's most pressing social, political
and economic challenges.
Over the course of the four-day event, Libert will speak on the
panel "Moving From Me to We: The New Competitive Edge," as well as
moderate an interactive breakout session with Mzinga community experts
on "Social Networking for Companies," in which participants will gain
hands-on practice evaluating and planning community strategies, and
learn how to be prepared to embark on the latest revolution in
business today - social networking and community. Libert will also
hold a book signing of his "crowdsourcing" book "We Are Smarter Than
Me" at the event.
About Mzinga
Mzinga is the leading provider of business social media solutions
that drive growth, innovation, and learning. Its combination of highly
scalable technology, rich domain expertise, and moderation services
enables businesses to harness the collective intelligence of
employees, customers, and partners to achieve tangible business
results. Marketing, customer service, and human resources
professionals deploy Mzinga's "pervasive community" solutions to
achieve higher revenues, lower costs, and greater workplace
satisfaction.
Mzinga, whose name means "beehive" in Swahili, is headquartered in
Burlington, Massachusetts. With 14,000 communities under management,
Mzinga services more than 1 billion monthly page requests from 27
million users in 160 countries worldwide.
Mzinga's marquee list of customers includes such global brands as
ABC, AOL, ESPN, CBS.com, iVillage, Chevron Corporation, Johnson &
Johnson, Marsh, Inc., Mercer, Prudential Financial, Deutsche Post
World Net, United Nations Development Programme, and Depository Trust
& Clearing Corporation.
For additional information, visit http://www.mzinga.com.
About We Are Smarter Than Me
In the summer of 2005, leaders from Wharton, MIT, Pearson
Education, and Mzinga came together with the idea of creating the
world's first crowdsourced book, "We Are Smarter Than Me: How to
Unleash the Power of Crowds in Your Business." Using Web
2.0 technologies, the "We Team," powered by Mzinga, leveraged this
crowdsourced content to produce the first book based on the ideas of
4,375 contributors.
Published in October 2007, We Are Smarter Than Me has already
received major press coverage from NPR, XM and Sirius Radio, Financial
Times, Forbes.com and Investor's Business Daily.
To join the discussion, please visit www.wearesmarter.org.
PerkettPR for Mzinga
Mariana Pinner, 617-262-8282
E: mzinga@perkettpr.com
Copyright Business Wire 2008
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