Low Carbon Diet Takes Bite Out of Global Warming: Earth Day event and online calculator...

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Thu Apr 10, 2008 4:00pm EDT

Low Carbon Diet Takes Bite Out of Global Warming: Earth Day event and online
calculator lower carbon footprint of America's favorite foods
               Story embargoed for publication until April 22nd

    What:
      -- "Low Carbon Diet" -- hundreds of thousands of diners at 400
         restaurants, cafes and dining services in 28 states will taste
         delicious meals that aim to reduce by 25% the carbon emissions of the
         foods we eat every day.
      -- The new online Low Carbon Calculator -- available to the public --
         calculates with quick drag-and-drops the carbon 'food-print'  or
         total carbon emissions of the average breakfast, lunch, or dinner.
         **Web link available on request.**


    When:
      -- Earth Day -- Tuesday, April 22, 2008 -- and beyond: an evergreen
         story about food's connection with climate change.


    Why:
      -- Food, and all the energy it takes to make it, is one of the largest
         contributors to global warming of any human activity.
      -- 1/3 of greenhouse gas emissions are caused by food production,
         processing, transportation, packaging, preparation and waste.
      -- The solutions aren't simple: you might expect beef, cheese and
         imported foods to be in the crosshairs, but there are shockers: rice,
         tofu and mangoes are all higher carbon than you'd expect!


    Experts available:
      -- Chefs on Bon Appetit's low carbon eating strategy, from menus to
         operations management. Celebrity chefs also available.
      -- Spokespersons from company headquarters, local cafes, and the
         sustainable food movement.
      -- Scientists from conservation organizations on the science behind the
         program and robust answers on food's contribution to climate change.


    Where:
      -- Bon Appetit Management Company cafes in 28 states and major metro
         areas including: Chicago, San Francisco Bay Area, Los Angeles,
         Austin, Cleveland, Minneapolis, Washington D.C., Portland, Seattle,
         and Boston.
      -- Visit a cafe in your area on April 22nd to report on the action on
         Low Carbon Diet day's low carbon meals, educational activities, and
         diners' reactions to the event.


    Media contact for background and interviews:
      -- Haven Bourque
      -- Haven@StrausCom.com
      -- office:  415.777.1170 x. 303
      -- mobile: 415. 505. 3473


    About Bon Appetit Management Company:
    Bon Appetit Management Co. offers full food service management to
corporations, universities and specialty venues. Bon Appetit is committed to
sourcing sustainable, local foods for all 400 cafes in 28 states. A pioneer in
environmentally sound sourcing policies, Bon Appetit has developed programs
with Environmental Defense, the Monterey Bay Aquarium's Seafood Watch, the
Humane Society of the United States, and other leading conservation
organizations. Based in Palo Alto, CA, Bon Appetit's clients include Duke
University, Oracle Corporation, and the Getty Center. (http://www.bamco.com)
SOURCE  Bon Appetit Management Company
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