DemandTec Announces Creation of DemandTec Foundation

SAN CARLOS, Calif., April 10 /PRNewswire-FirstCall/ -- DemandTec, Inc.
(Nasdaq: DMAN), a leading provider of on-demand merchandising and marketing
software services for retailers and consumer products companies, today
announced the creation of The DemandTec Foundation, designed to enrich and
enhance the communities in which DemandTec employees live and work.
The DemandTec Foundation will focus primarily on math and science
education as well as youth development. The DemandTec Foundation is a
corporate advised fund administered through Silicon Valley Community
Foundation (SVCF), and was created in close partnership with SVCF and
Entrepreneurs Foundation, two well-respected local institutions.
"Being good corporate citizens is important to our people, and as we grow
as a company we want to reinforce that culture," said Suzanne Valentine, VP of
Merchandising Analytics at DemandTec. "The DemandTec Foundation will provide
a platform to strengthen and accelerate our community involvement in areas
where we have the potential to make a meaningful impact."
DemandTec employees are active in a diverse set of company and community
activities supporting not only education but also sustainability and basic
human needs. The company's signature program, The DemandTec Retail Challenge,
has fostered interest among Bay Area high school students in the application
of mathematics and science to solve real-world business problems; this program
is being expanded nationally this year with the help of key retail partners.
"DemandTec is a terrific example of a company that has from an early stage
included the broader community as a stakeholder. The creation of the
DemandTec Foundation is an extension of a corporate value that has been
demonstrated for years. Entrepreneurs Foundation is proud to be DemandTec's
partner to develop a comprehensive philanthropic strategy," said Diane
Solinger, Executive Director, Entrepreneurs Foundation.
For information on how to make a contribution to The DemandTec Foundation,
please contact Suzanne Valentine at DemandTec (650) 226-4600.
About DemandTec
DemandTec's on-demand software services empower retailers and consumer
products companies to optimize merchandising and marketing decisions and
collaborate in order to achieve their revenue, profitability and sales volume
objectives. DemandTec (Nasdaq: DMAN) has managed more than one million trade
promotion deals between retailers and their manufacturer partners. DemandTec
customers include leading retailers such as Advance Auto Parts, Best Buy,
Circle K Stores, Delhaize America, Giant-Carlisle, H-E-B Grocery Co., Monoprix
and Safeway, as well as more than 100 consumer products companies. For more
information, please visit http://www.demandtec.com.
About Silicon Valley Community Foundation
The merger of Community Foundation Silicon Valley and Peninsula Community
Foundation took effect on January 1, 2007, creating Silicon Valley Community
Foundation, a catalyst and leader for innovative solutions to the region's
most challenging problems. Serving all of San Mateo and Santa Clara counties,
the new community foundation is among the largest community foundations in the
nation, with more than $1.9 billion in assets under management and 1,500
philanthropic funds. In a region known for innovation in business and
technology as well as philanthropy, the new community foundation will address
local needs and support Silicon Valley's charitable giving to causes locally,
nationally and around the globe. The integration marks the first merger of
equals involving two of the country's leading community foundations and sets
new precedent in the philanthropic sector. Find out more at
http://www.siliconvalleycf.org.
About Entrepreneurs Foundation
Entrepreneurs Foundation is dedicated to designing, executing and
enhancing corporate citizenship and philanthropic efforts of high growth
companies so that new and leveraged resources are generated for community
benefit. Since inception, Entrepreneurs Foundation's 700+ participating
companies have created corporate philanthropic foundations and community
programs that are making a positive impact in the social sector. To date, EF
and its participating companies have engaged 24,000 employees who have
contributed more than $15 million to support 500+ social benefit
organizations, worldwide. For more information about Entrepreneurs Foundation,
visit http://www.efbayarea.org.
DemandTec and the DemandTec logo are registered trademarks of DemandTec,
Inc. All other trademarks are the property of their respective owners.
SOURCE DemandTec, Inc.

Media, Cassandra Moren of DemandTec, Inc., +1-650-226-4690,
cassandra.moren@demandtec.com; or investors, Michael Kern of ICR,
+1-617-956-6731, michael.kern@icrinc.com, for DemandTec, Inc.