Are Weddings Recession Proof?
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Survey: Few Caterers Report Spike in Wedding Cancellations, But 50 Percent Report That Clients Are Cutting Costs in Response to the Slowing Economy COLUMBIA, Md., April 16 /PRNewswire-USNewswire/ -- A clear majority -- 88 percent -- of caterers and event planners surveyed by the National Association of Catering Executives (NACE) reported that they are not seeing increases in cancellations of weddings due to the slowdown in the economy. Also, nearly 60 percent reported that they were not seeing increases in cancellations of other types of catered affairs, while 41 percent reported an increase in cancellations of catered affairs other than weddings. However, while more than one-half (52 percent) of the respondents in the survey reported that they are not seeing a decline in wedding spending in response to the slowdown; just less than one-half (48 percent) reported that they were seeing declines in spending. Similarly, just more than one-half reported (52 percent) that more clients are booking weddings on Fridays and Sundays to avoid premium pricing, and roughly one-half (48 percent) reported no such patterns. And, a slight majority -- 62 percent -- reported that customers are purchasing less expensive meals and avoiding luxury items. "Clearly the economy is having some impact on wedding and event budgets," said Daniel Briones, NACE President and Director of Catering at the Four Seasons Hotel in Philadelphia. "However, the survey confirms that the wedding industry remains strong and people are not canceling their events." The survey, conducted in March 2008, was distributed to NACE members and yielded 465 responses. The National Association of Catering Executives (NACE), www.nace.net is the oldest and largest professional association dedicated to all aspects of the catering industry. SOURCE National Association of Catering Executives David Harrison, +1-410-804-1728, david@harrisoncommunications.net, for the National Association of Catering Executives
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