eLoyalty Announces New Desktop Analytics(TM) Deployment

LAKE FOREST, IL, Apr 17 (MARKET WIRE) --
eLoyalty Corporation (NASDAQ: ELOY), a leading enterprise customer
relationship management services and solutions company, today announced the
signing
of a second credit card customer for its Desktop Analytics(TM) software.

eLoyalty's Desktop Analytics(TM) software captures all customer service
representative ("CSR") desktop events and activities both during and after
calls. When combined with Behavioral Analytics(TM), Desktop Analytics(TM)
algorithms
turn this huge volume of unstructured input into new, actionable insights about
CSR
performance variability; business process effectiveness; "at risk" customers;
and
patterns of CSR non-compliance.

The credit card issuer expects that this new insight will enable it to
reduce non-interaction time and set up time; increase cross selling
effectiveness; and improve compliance activity. The application is expected
to be deployed this summer and will be delivered and supported as a managed
service by eLoyalty.

About eLoyalty

eLoyalty helps its customers achieve breakthrough results with revolutionary
analytics and advanced technologies that drive continuous business improvement.
With
a long track record of delivering proven solutions for many of the Fortune 1000,
eLoyalty's offerings include Behavioral Analytics(TM), Integrated Contact
Solutions and Consulting Services, aligned to enable focused business
transformation. For more information about eLoyalty, visit www.eloyalty.com
or call 877-2ELOYAL.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of
the
Private Securities Litigation Reform Act of 1995, including statements regarding
anticipated financial results and other matters that are not strictly
historical in nature. These forward-looking statements are based on current
management expectations, forecasts and assumptions, and are subject to risks and
uncertainties that could cause actual results to differ materially from those
expressed or implied by the forward-looking statements. The risks,
uncertainties and
other factors that might cause such a difference include those described under
"Forward-LookingStatements" and "Risk Factors" in eLoyalty's Form 10-K, Form
10-Q and
otherfilings with the U.S. Securities and Exchange Commission. Readers are
cautioned not to place undue reliance on forward-looking statements. They
reflect opinions, assumptions and estimates only as of the date they are
made, and eLoyalty Corporation undertakes no obligation to publicly update or
revise any of these forward-looking statements, whether as a result of new
information, future events or circumstances or otherwise.

Contact:
eLoyalty Corporation
Kelly Conway
President and Chief Executive Officer
(847) 582-7200
Email Contact

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