Are You Connected?; Survey: Online Networking Sites Capture Interest of Hiring Managers

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Thu Apr 17, 2008 8:01am EDT

Are You Connected?; Survey: Online Networking Sites Capture Interest of Hiring
Managers

MENLO PARK, Calif., April 17 /PRNewswire/ -- Job hopefuls seeking an edge
in an increasingly competitive job market shouldn't overlook online networking
sites, a new survey suggests. Nearly two-thirds (62 percent) of executives
interviewed believe professional networking websites -- like LinkedIn -- will
prove useful in the search for job candidates in the next three years. And one
in three (35 percent) respondents cited social networking sites -- such as
Facebook or MySpace -- as a recruiting resource they plan to tap.
    The survey was developed by Robert Half International, the world's first
and largest staffing services firm specializing in accounting and finance. It
was conducted by an independent research firm and is based on interviews with
150 senior executives from the nation's 1,000 largest companies.
    Executives were asked, "Which of the following technology tools do you
believe will be most useful in your firm's recruiting efforts in the next
three years?" Their responses:*
    Professional networking sites.............62%
    Social networking sites...................35%
    Video resumes.............................20%
    Second Life................................7%
    None of these.............................15%
    Other/don't know......................... 10%
    * Multiple responses were allowed.


    "Maintaining and developing professional contacts has always been a vital
job search strategy, and networking websites are another vehicle for doing
so," said Max Messmer, chairman and CEO of Robert Half International and
author of Job Hunting For Dummies(R), 2nd Edition (John Wiley & Sons, Inc.).
"Networking sites can be used to identify new career opportunities, create
online profiles that highlight one's skills and experience, and build a roster
of business contacts over time."
    While embracing technology can be beneficial, Messmer cautioned job
seekers not to depend exclusively on the digital world. "Tried-and-true
methods such as networking at industry events, submitting well-written resumes
and cover letters, and diligently following up with hiring managers are still
essential to landing the ideal job," Messmer said. "Combining personal and
online networking offers the best of both worlds."
Robert Half offers the following tips to make the most out of online
networking:
    -- Craft your profile carefully. Pay as much attention to the content of
       your online profile as you would the information in your resume, and
       ensure the content highlights your professional skills, not just your
       personal interests. Also double-check for typos and grammatical errors.
    -- Ask for recommendations. Most professional networks provide space for
       others to comment on your work or recommend you to others. Don't be shy
       about asking colleagues to post on your site. These testimonials help
       hiring managers learn more about your experience and work ethic.
    -- Build your list of contacts. The more quality contacts you have, the
       better. Invite trusted friends and colleagues to join your network. If
       you see an interesting profile in one of their networks, ask them to
       introduce or refer you to that person.
    -- Don't post anything you wouldn't want an employer to see. Job seekers
       should exercise discretion when posting personal information online.
       Use privacy settings effectively and make sure that any public messages
       or images you post don't detract from your professional image.
    -- Don't stop networking once you have a job. Savvy job seekers continue
       cultivating their networks after they secure positions. Online networks
       aren't just job search tools; they also help you stay up-to-date on
       industry trends, find mentors who can offer valuable career advice, and
       alert you to upcoming events and educational opportunities.


    Robert Half International has more than 360 staffing locations worldwide
and offers online job search services at http://www.rhi.com.
SOURCE  Robert Half International

Michael Weiss of Robert Half International, +1-650-234-6383,
michael.weiss@rhi.com
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