Monterey Bay Aquarium Partners with ARAMARK to Develop Sustainable Seafood Practices...

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Thu Apr 17, 2008 9:00am EDT

Monterey Bay Aquarium Partners with ARAMARK to Develop Sustainable Seafood Practices to Protect the World's Oceans

   Increasing Awareness, Purchasing Sustainable Seafood an Integral
        Part of ARAMARK's Ongoing Commitment to the Environment
PHILADELPHIA--(Business Wire)--
ARAMARK, a world leader in professional services, has made a
commitment to help preserve the world's oceans and fisheries through a
new partnership with Monterey Bay Aquarium's Seafood Watch program.

   The Aquarium will help ARAMARK develop practices to guide the
supply, purchase and consumption of sustainable seafood for as many as
180,000 ARAMARK employees in the U.S. and potentially tens of millions
of consumers in businesses, universities, schools, sports and
entertainment facilities, parks and other locations ARAMARK operates.

   Sustainable seafood comes from sources, either fished or farmed,
that can exist over the long term without compromising species'
survival or the surrounding ecosystem.

   "We're delighted to partner with ARAMARK and help the company
fulfill its commitment to serving seafood that comes from sustainable
wild and farmed sources," said Michael Sutton, Director of the
Monterey Bay Aquarium's Center for the Future of the Oceans, which
incorporates the Sustainable Seafood Initiative and Seafood Watch
program, www.seafoodwatch.org. "This decision by ARAMARK, and similar
commitments by other business leaders, will have a real impact in the
marketplace. By creating more demand for seafood from sources that
protect the health of ocean ecosystems, we're on a path toward
improving fishing practices around the world."

   Through its Seafood Watch guidelines, the Monterey Bay Aquarium
recommends which seafood to buy and which to avoid, helping consumers
become stronger advocates for an environmentally friendly seafood
supply.

   "Being good environmental stewards is important to our employees,
our customers and the communities in which we live and work," said
Robert Dennill, Associate Vice President, Corporate Social
Responsibility, ARAMARK. "The expertise and knowledge we are able to
gain from the Monterey Bay Aquarium will guide business practices and
influence consumer behaviors, helping strengthen our commitment to the
environment."

   ARAMARK implements sustainable business practices that positively
contribute to the environments in which the company operates. As part
of the new partnership with the Aquarium, ARAMARK has made a
commitment to shift its seafood purchases in the U.S. toward
sustainable sources over the next 10 years.

   ARAMARK has begun working with suppliers, chefs and managers to:

   --  Identify and encourage the purchase of seafood species listed
        on the Aquarium's Seafood Watch "Best Choices" and "Good
        Alternatives" lists, and discourage purchase of species on the
        "Avoid" list;

   --  Regularly seek operator feedback and Aquarium research to
        ensure that seafood recommendations are progressive yet
        achievable;

   --  Develop marketing and training materials that clearly convey
        to field management and front line employees the importance of
        the issue and the company's position on sustainable seafood
        choices;

   --  Distribute as appropriate the Aquarium's consumer pocket
        guides to customers; and,

   --  Raise public awareness about the partnership and the issue
        through a variety of communications efforts.

   About MONTEREY BAY AQUARIUM

   The mission of the nonprofit Monterey Bay Aquarium is to inspire
conservation of the oceans. The Aquarium's Seafood Watch program
empowers seafood consumers and businesses to make choices for healthy
oceans. In doing so, the program works to transform seafood markets in
ways that create incentives for sustainable fishing and aquaculture
practices. www.seafoodwatch.org

   About ARAMARK

   ARAMARK is a leader in professional services, providing
award-winning food services, facilities management, and uniform and
career apparel to health care institutions, universities and school
districts, stadiums and arenas, and businesses around the world. In
FORTUNE magazine's 2008 list of "America's Most Admired Companies,"
ARAMARK was ranked number one in its industry, consistently ranking
since 1998 as one of the top three most admired companies in its
industry as evaluated by peers and analysts. ARAMARK also ranked first
in its industry in the 2007 FORTUNE 500 survey. ARAMARK seeks to
responsibly address issues that matter to its clients, customers,
employees and communities by focusing on employee advocacy,
environmental stewardship, health and wellness, and community
involvement. Headquartered in Philadelphia, ARAMARK has approximately
250,000 employees serving clients in 19 countries. Learn more at the
company's Web site, www.aramark.com.

ARAMARK Corporation
Doug Warner, 215-238-3316
warner-doug@aramark.com

Copyright Business Wire 2008
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