SUN Returns to Harrah's Grand Casino Resort for Start of "GI Vs PRO" MMA Tour

* Reuters is not responsible for the content in this press release.

Thu Apr 17, 2008 9:00am EDT

  DALLAS, TX, Apr 17 (MARKET WIRE) -- 
 SUN Sports & Entertainment Inc. (PINKSHEETS: SSPE) announced today that
ART OF WAR, Mixed Martial Arts (MMA) fighting returns to the Grand Casino Resort
Tunica, on Saturday, April 19th at 8:00 pm.

    Following a successful inaugural event produced by SUN at the Harrah's Grand
Casino Resort last October 19, 2007, ART OF WAR is back -- this time with the
innovative team concept "GI Vs PRO." The nationally televised event will be
aired
on Fox Sports Net (FSN) at a later date.

    Nine, three-round fights are scheduled to start at 8:00 pm. Seven bouts
consists of a military (active or former) mixed martial artist taking on
professional MMA fighters. Army Ranger Damien Stelly (8-2, Lafayette, LA)
faces UFC and WEC veteran Ron Faircloth (27-12, Stoughton, WI) in the main
event.

    Iraq war veteran Nick Agallar serves as captain for the "GI" Team. Agallar
was
11-3 in MMA action before leaving on a 16-month tour in Iraq. UFC and Pride
Fighting star Chris Brennan will captain the "PRO" Team.

    According to Agallar, his GIs will be ready to make a statement as they step
in against the PROs. "Our GI Team is ready to show we have the greatest
hand-to-hand combat fighters in the world," he said. "And what better way to
prove that than to go head-to-head with some of the best MMA fighters in the
world. We look forward to representing the armed forces and showcasing some
of our greatest warriors."

    For Brennan, his PRO Team knows they are in for a true test. "No doubt the
GI
Team has some very tough MMA fighters," he noted. "I know that Staff Sergeant
(Damien) Stelly is one of the toughest young middleweights in the world and I
fully expect him to give Ron (Faircloth) a rough fight in the main event."

    Several Mid South area fighters will be participating on the PRO team.
Memphis
fighters David Brown and Chris Hawk, both AOW 4 vets, will see action on the
card. Brown, (2-1) will take on GI Jon Meyer (4-1, Piqua, OH) in a
Welterweight fight. Hawk (4-1) is set to challenge the Army's Darrell Schoonover
(2-0, El Paso, TX).

    Little Rock's Mike Wessel (4-1) and GI Patrick Castillo (4-2, Copperas Cove,
TX)
will also square off in a heavyweight contest. Wessel, who won his main event
contest at October's ART OF WAR event in Tunica, is a former professional
football player and strength and conditioning coach for the Arkansas
Razorbacks.

    MMA vets Chris Gates, (9-4, Pontoloc, MS) will face Tom Jones (16-6,
Tulsa,OK), and Bill Collins (Memphis, TN) will fight Ryan McClain (Tulsa, OK) in
undercard matches.

    Show Partners EVP Larry Rogers stated, "We are ready to produce one of the
most exciting and entertaining nights in MMA designed to deliver a knock out
production for all the fans."

    Tickets for GI Vs PRO are priced from $25 to $100. Tickets are available
online at
www.ticketmaster.com or by phone at the Grand Tunica Box Office 901.525.1515.

    ABOUT GRAND CASINO TUNICA

    Grand Casino Tunica is the largest casino resort between Las Vegas and
Atlantic City.  The resort was voted "Best Overall Casino Hotel by Casino Player
magazine in 2006.  The Grand Casino Tunica, offers 24-hour gaming action in the
largest casino between Las Vegas and Atlantic City, 140,000 square feet of
exciting gaming in four uniquely themed gaming areas. There's something for
everybody -- high-payout slots, table games, a non-smoking gaming area, and
Total Rewards(R) casino loyalty program offering members the flexibility they
want and the recognition they deserve. For more information on the Grand
Casino Resort Tunica, please visit:  www.GrandTunica.com.

    ABOUT SUN:

    SUN (www.sunorganization.com) is a Professional Sports & Entertainment
Production
Company that produces world class Mixed Martial Arts (MMA) Events under the
brands: Art of War LIVE (www.artofwarLIVE.com), The USA MMA Men's National
Team (www.teamUSAmma.com), UNDERGROUND Cage Fighting
(www.undergroundcagefighting.com), Steel Cage Promotions (www.steelecage.com),
and
the International Fighting Organization (IFO), a governing body for MMA in
Nevada. The company also created the International Fighters Association
(IFA), a non-profit based in Luxemburg that ranks, rates and sanctions
professional
MMA Fights.

    ABOUT SHOW PARTNERS:

    Show Partners is a professional services company that offers national
broadcast,
cable and corporate clients an effective, single-source provider of high-value
production, operations and engineering solutions. Founded in 1985, Show
Partners is highly regarded by clients such as FOX, CBS  Sports, NBC, Universal
and SPEED for our ability to design, execute and manage complex shows, many with
unique and challenging constraints. For more information, visit
www.ShowPartners.com or contact us via phone at (321) 257-1850 x226 or email:
sales@ShowPartners.com. Show Partners(R) is a registered trademark of Gold
Star Communications, Inc., other product and company names mentioned herein
may be trademarks and/or registered trademarks of their respective companies.

    Safe Harbor Statement -- This release includes forward-looking statements
within the
meaning of Section 27A of the Securities Act of 1933 and Section 27E of the
Securities Act of 1934. Statements contained in this release that are not
historical facts may be deemed to be forward-looking statements. Investors are
cautioned
that forward-looking statements are inherently uncertain. Actual performance
and results may differ materially from that projected or suggested herein due to
certain risks and uncertainties including, without limitation, ability to
obtain financing and regulatory and shareholder approvals for anticipated
actions.
Suchstatements are based on management's current expectations and are subject to
certain factors, risks and uncertainties that may cause actual results, events
and
performance to differ materially from those referred to or implied by such
statements. In addition, actual or future results may differ materially from
those anticipated depending on a variety of factors, including continued
maintenance of favorable license arrangements, success of market research
identifying new product opportunities, successful introduction of new products,
continued product innovation, sales and earnings growth, ability to attract
and retain key personnel, and general economic conditions affecting consumer
spending. Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date hereof. SUN Sports
& Entertainment Inc. does not intend to update any of the forward-looking
statements after the date of this release to conform these statements to
actual results or to changes in its expectations, except as may be required
by law.

    

SUN Contact
Clyde Gentry
Chief Operating Officer
Tel: 972.267.4300 X 12
cgentry@sunorganization.com

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