Live TV Debuts on Verizon Wireless Cell Phones in San Diego Thanks to Qualcomm Subsidiary...

Live TV Debuts on Verizon Wireless Cell Phones in San Diego Thanks to Qualcomm
Subsidiary MediaFLO USA
- V CAST Mobile TV Now Available in San Diego -

SAN DIEGO and IRVINE, Calif., April 17 /PRNewswire-FirstCall/ -- Cell
phone users in San Diego can now access live television programming on the go
with MediaFLO USA's FLO TV(TM) service, which launched in San Diego today with
Verizon Wireless as V CAST Mobile TV. A subsidiary of Qualcomm Incorporated,
MediaFLO USA's FLO TV service lets Verizon Wireless subscribers watch many of
their favorite television shows from the convenience of their cell phones,
wherever and whenever they want.
"Qualcomm is committed to mobilizing an increasingly broad range of
people's lives, starting with communications and now increasingly moving to
entertainment and information access," said Dr. Paul E. Jacobs, CEO of
Qualcomm. "Today marks a special milestone as we launch the revolutionary FLO
TV service in San Diego -- the city that will be known as the birthplace of
yet another defining mobile technology. With this launch of FLO TV, we are
excited to provide San Diegans with the opportunity to experience the best of
live TV on their mobile phones."
With MediaFLO USA's FLO TV service, V CAST Mobile TV subscribers can flip
from one channel to the next to watch popular, full-length programming on
select Verizon Wireless mobile phones. MediaFLO USA's dedicated multicast
network brings top programming from some of the industry's best entertainment
brands, including CBS, CBS College Sports, CBS News, Comedy Central, ESPN,
FOX, FOX News, FOX Sports, MTV, NBC, NBC Sports, NBC News, CNBC, MSNBC,
NickToons and Nickelodeon. V CAST Mobile TV subscribers also have exclusive
access to two channels on the FLO TV service: MTV Tr3s and an ESPN Radio
channel.
"We have defined the mobile TV experience in more than 50 markets
nationwide, but today's San Diego launch marks a very special milestone for
MediaFLO USA as we bring our award-winning FLO TV service to our hometown,"
said Gina Lombardi, president of MediaFLO USA. "With FLO TV, San Diegans can
now enjoy a true mobile entertainment experience with a crisp, clear picture,
superb audio quality and many of their favorite primetime shows, breaking news
and sports."
"The FLO TV service offers a true high-quality television experience with
a range of channels and great shows from which to choose," said John Palmer,
regional president of Verizon Wireless. "Our San Diego customers can now
carry their TVs with them in the palms of their hands and watch live
television anytime, anywhere."
Since launching the FLO TV service on V CAST Mobile TV in March 2007,
MediaFLO USA has delivered more than 2,500 hours of live sporting events,
including college basketball, college football, men's professional basketball
games, English Premier League soccer, MLS soccer, X Games, NASCAR Racing and
tennis from the U.S. Open and Wimbledon. The FLO TV service offers an
exciting new programming lineup that features some of the season's most
compelling new shows, ranging from "Big Brother 9" (CBS Mobile) and
"UnHitched" (FOX Mobile) to primetime favorites like "The Hills" (MTV),
"Medium" (NBC 2Go) and "Prison Break" (FOX Mobile). The FLO TV service also
comes with parental control features so that parents can monitor and restrict
the programs their children view on V CAST Mobile TV.
San Diego-area Verizon Wireless customers can get hands-on demonstrations
of the VCAST Mobile TV service at Verizon Wireless Communication Stores
throughout the region. For more information, please visit the V CAST Mobile
TV Web site at http://www.verizonwireless.com/mobiletv.
*Note that all programming is subject to change and based on service
availability.
About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and
data network, serving 65.7 million customers. Headquartered in Basking Ridge,
N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of
Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more
information, go to: http://www.verizonwireless.com. To preview and request
broadcast-quality video footage and high-resolution stills of Verizon Wireless
operations, log on to the Verizon Wireless Multimedia Library at
http://www.verizonwireless.com/multimedia.
About MediaFLO USA, Inc.
MediaFLO USA, Inc. unleashes the power of TV for mobile consumers,
combining the best content, an intuitive user interface and a superior
multicast network to deliver a true TV experience. The award-winning MediaFLO
USA mobile entertainment service, called FLO TV, offers full-length simulcast
and time-shifted programming from the world's best entertainment brands,
including CBS, CBS College Sports, CBS News, Comedy Central, ESPN, FOX, FOX
News, FOX Sports, MTV, NBC, NBC Sports, NBC News, CNBC, MSNBC, NickToons and
Nickelodeon. Based in San Diego, Calif., MediaFLO USA is a wholly owned
subsidiary of Qualcomm Incorporated. Further information is available at both
http://www.mediaflousa.com and http://www.flotv.com.
Qualcomm is a registered trademark of Qualcomm Incorporated. MediaFLO and
FLO TV are trademarks of Qualcomm Incorporated. All other trademarks are the
property of their respective owners.
Qualcomm Contacts:
Melinda Hutcheon, MediaFLO USA Inc.
Phone: 1-858-651-7334
Email: melindah@mediaflousa.com

Emily Kilpatrick, Corporate Communications
Phone: 1-858-845-5959
Email: corpcomm@qualcomm.com

John Gilbert, Investor Relations
Phone: 1-858-658-4813
Email: ir@qualcomm.com

Verizon Wireless contact:
Ken Muche, Public Relations
Phone: 1-949-286-8193
Email: ken.muche@verizonwireless.com

SOURCE Qualcomm

Melinda Hutcheon, MediaFLO USA Inc., +1-858-651-7334,
melindah@mediaflousa.com, or Emily Kilpatrick, Corporate Communications,
+1-858-845-5959, corpcomm@qualcomm.com, or John Gilbert, Investor Relations,
+1-858-658-4813, ir@qualcomm.com, all of Qualcomm; or Ken Muche, Public
Relations of Verizon Wireless, +1-949-286-8193, ken.muche@verizonwireless.com