Get the Vibe: SocialVibe.com Empowers Consumers to Get Sponsored, Do Good
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New Social Media Platform Enables People to Showcase Brands They Love for Causes They Care About LOS ANGELES--(Business Wire)-- SocialVibe offers consumers a fresh and fun way to enhance their social media experience with the launch of its new platform. SocialVibe is designed to enable interaction between people, the brands they love and the causes they are passionate about. The platform mobilizes millions of social media consumers to easily promote, distribute and support brands and charities and distribute these alliances via social networks like Facebook and Myspace, blogs and personal websites. "SocialVibe recognizes the power and influence of the individual within social media," said Joe Marchese, founder and president, SocialVibe. "Our platform empowers individuals to wield this power and influence for a good cause while presenting brands with a unique platform to connect with a rapidly growing number of users. Pilot partners of SocialVibe include Coca-Cola, NBA, Sprint and Nestle." SocialVibe members interact with and endorse brands through a quick and easy process. Members simply choose a charity to support and a brand to endorse. By supporting brands, members earn points that accrue towards direct charity donations, while at the same time SocialVibe members can earn perks, including one-of-a-kind travel experiences, high-end gadgets and access to exclusive events. In public beta since February 2008, SocialVibe has grown 300% per month with thousands of new members joining daily. Since the public beta kick-off, SocialVibe has already donated more than $30,000 to 14 charities. "It's amazing what the power of one can do," said Matthew Lush, MySpace user with more than 400,000 friends. "I can finally help more people by raising money effortlessly. I'm so glad a site like SocialVibe has finally arrived." SocialVibe has partnered with the most requested non-profit organizations, including World Wildlife Fund, PETA, charity:water, One Laptop Per Child, Surfrider Foundation, Direct Relief International, Partnership for a Drug-Free America, Invisible Children and Donors Choose. "SocialVibe.com has made it easy for us to reach a dynamic and influential group of potential supporters that we're not able to reach through traditional marketing efforts," said Steve Blank, director of development, Surfrider Foundation. "Not only have the results been fantastic in terms of our fundraising, but the ability for SocialVibe to help increase our online profile across social media is exciting and essential to the evolution of our foundation." SocialVibe provides brand partners with a turnkey solution for engaging consumers and building loyalty. Members of SocialVibe act as brand ambassadors, selecting brands they love and spreading the word throughout their networks. "SocialVibe provided us with access to consumers who self-select our brand and are active in social media. The platform provided a new way for us to engage with consumers on a deeper level and give our brand advocates a voice," said Joe Ferry, interactive marketing manager, Nestle. SocialVibe most recently forged a partnership with IPG Emerging Media Lab to develop groundbreaking research and promoting the offering to IPG's expansive roster of agencies and clients. About SocialVibe: SocialVibe recognizes that individuals hold the key to generating attention and wielding influence in social media. It's a powerful new way for brands to interact with people and change the way brands participate in social media. SocialVibe allows people to choose a brand to endorse, earning opportunities to get brand perks and points. The points that members earn are then turned into funds for the charitable cause of their choice. SocialVibe received $4.2 million in Series A funding led by Redpoint Ventures in December 2007. Redpoint Ventures partner Greg Martin joined SocialVibe's board of directors as part of the financing. Rogers & Cowan Jennifer Fader, 310-854-8155 email@example.com or Wendy Zaas, 310-854-8148 firstname.lastname@example.org Copyright Business Wire 2008
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