The Report 'Nordic IT Investments 2008' is Designed to Provide Information on Nordic...

The Report 'Nordic IT Investments 2008' is Designed to Provide Information on Nordic Companies' Investment Priorities in 2008

DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/reports/c92367) has announced the
addition of Nordic IT Investments 2008 to their offering.

Nordic companies are increasingly shifting the focus of their
information technology investments from helping to reduce company
costs to supporting increased revenue generation. While the benefits
of investments aimed at reducing IT and business operations costs are
often tangible and fairly easy to calculate it is much more difficult
to measure the often intangible values of IT investments aimed at
increasing company revenue. At the same time top managers are becoming
less and less willing to approve investments where the returns are not
quantified or reasonably predictable.

Key Questions:

- Which are the investment priorities in 2008?

- How satisfied are Nordic companies with return on IT
investments?

- How are Nordic companies' IT investments allocated to different
functions and objectives?

- What are required and actual payback times for IT investments?

- To what extent are Nordic companies aware of the effect of their
IT investments on key performance factors?

Valuing investment benefits

One of the main purposes of this report is to map out Nordic
companies' valuing of benefits derived from IT investments. This
entails looking at such areas as how intangible benefits are measured
and what the satisfaction is with the investment returns.

Another important objective of the report is to look at Nordic
companies investment focus.

The report Nordic IT Investments 2008 is designed to:

- Provide information on the distribution of IT investments on IT
functions, such as infrastructure and ERP systems, in Nordic
companies.

- Report on the size of IT investments in relation to total IT
spending.

- Provide information on Nordic companies' investment priorities
in

2008.

- Show the use of formal processes to measure the success of IT
investments in general and intangible returns in specific.

- Report on the average required and actual payback times for
infrastructure and non-infrastructure IT systems.

- Provide information on the satisfaction with the returns on IT
investments.

- Show how IT investments are allocated on cost reducing
objectives and support for revenue generation.

- Report on the awareness of the effects of IT investments on key
performance factors of the company such as increased customer
satisfaction and better product/service quality.

- Provide information on the average estimated size of intangible
returns on IT investments.

Method

The report is based on data collected from a telephone survey of
100 large (500 or more employees) Nordic companies. The respondents
are all leading decision makers with profound knowledge of their
respective companies' IT investments.

The results from the survey are presented and analysed broken down
by industry: Trade, Services and Manufacturing.

Target Group

The report is written based on mainly the needs and requirements
of the IT management of large Nordic companies. The target group of
the report is primarily: CIO/IT managers, CFOs, Controllers, IT
strategists, Consultants and CEOs. The report will however also be
interesting for vendors of IT products and services in order to better
understand their customers.

Content Outline:

Executive summary

Methods for evaluating IT investments

- Methods for evaluating IT investments

- Valuing intangible benefits

- Investment focus

- IT development costs

- Allocation of development costs

- Development spending

- IT priorities in 2008

Success in reaching IT objectives

Measuring success of IT investments

- Measuring IT investment success

- Measuring intangible returns

- Intangible share of return

- Effect of measuring investment success

Investment pay-back time

- Infrastructure investments

- Non-infrastructure investments

Satisfaction with return on IT investments

- Share of companies with positive return on IT investments

- Break-up of return on IT investments

IT investment objectives

Awareness of effects of IT investments

Conclusions

For more information visit
http://www.researchandmarkets.com/reports/c92367

Research and Markets
Laura Wood, Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com

Copyright Business Wire 2008