Myvu(R) Corporation Ships New Video Eyewear Lines: Myvu Crystal and Myvu Shades

WESTWOOD, Mass., May 20 /PRNewswire/ -- Myvu Corporation today
commercially released its new lines of video eyewear: Myvu Crystal, the new
premium product, and Myvu Shades. Built with SolidOptex(R), the Myvu patented
optical system, Crystal and Shades transform portable media players into
hands-free, full-screen private viewing experiences, offering the thinnest,
lightest and most durable video eyewear available.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080520/NETU038 )
"The introduction of Myvu into the market in 2006 created a brand new
consumer electronics category for the masses -- video eyewear," said Kip
Kokinakis, president and CEO of Myvu Corporation. "Crystal and Shades
represent a leap forward in form and technology, providing the highest
resolution quality with a sleek design that transcends age and gender
barriers."
Crystal
Myvu Crystal, the company's premium product, is a combination of
breakthrough technology and a slim, ergonomic design. Increasing resolution
from Quarter VGA to VGA quality, Myvu Crystal offers the highest resolution in
the Myvu line -- up to four times that of other Myvu products. Built for
durability and style, Myvu Crystal features a 35 percent increase in the
field-of-view over previous Myvu models, providing the truest DVD quality
experience possible. Myvu Crystal comes in amber or black and includes a
rechargeable battery with up to four hours of continuous viewing time. It
retails for $299.95 MSRP.
Shades
Myvu Shades features an enhanced glance-down design that allows viewers to
maintain the most situational awareness possible without sacrificing image or
screen quality. This unique design provides a broad and unobstructed field-of-
view that enables new applications and uses that were not possible before.
Myvu Shades also includes a rechargeable battery with up to 10 hours of
viewing time. It retails for $199.95 MSRP.
Performance and Technology
Crystal and Shades feature the patented SolidOptex(R) optical system,
resulting in the industry's thinnest, lightest, most comfortable and
ergonomically designed video eyewear. SolidOptex has its roots in military
applications where it was tested for durability. It also satisfies stringent
eye safety requirements with FDA certification in the medical industry.
Crystal and Shades include earbuds from Ultimate Ears(R) featuring
enhanced comfort, extended bass with accurate sound reproduction and sound
isolation to block outside noise. Both editions also integrate Kopin's
CyberDisplay(R) technology, offering the highest pixel density and the
sharpest resolution for any video eyewear of its size.
"The market for mobile content is exploding, yet the small screen dilemma
remains," continued Kokinakis. "Myvu Crystal and Shades solve this problem by
offering a lightweight portable media viewer that lets consumers watch their
favorite videos anywhere on Myvu's vivid virtual and full-sized screen."
Compatibility and Availability
Crystal and Shades are compatible with portable media players, including
all iPod(R) with video models, Sansa-View(R), Microsoft Zune, mobile phones
(Nokia N95 and select Samsung models), portable DVD players and various game
consoles. Myvu is currently available online at Myvu.com, the Apple Store
Online (store.apple.com), BestBuy.com, Amazon.com, Target.com and more than 20
retail partners. Go to www.Myvu.com for complete list.
About Myvu Corporation
Myvu Corporation is the worldwide leader in designing and manufacturing
innovative video eyewear for mobile entertainment. The company's Myvu line of
personal media viewers has received widespread industry recognition for its
breakthroughs in ergonomics, features and functionality. These accolades
include RetailVision's "Best New Technology" award, iLounge's "Best Wearable
Display" designation and the Consumer Electronics Association's Innovations
2008 Design and Engineering award. Myvu transforms portable media players,
including all Apple video iPod models, Zune and others into a private viewing
experience. Myvu is a privately held company based in Westwood, Massachusetts,
with venture capital financing from Atlas Venture, The Hillman Company, Intel
Capital, Turner Broadcasting System, Inc. and Essilor International. For more
information, visit www.Myvu.com.
Contacts:
Beth Monaghan
InkHouse
781-916-9090 x801
beth@inkhousepr.com

SOURCE Myvu Corporation

Beth Monaghan of InkHouse, +1-781-916-9090 x801, beth@inkhousepr.com, for Myvu
Corporation