SoundBite Communications Announces the Intelligent Communications Platform Enabling...

SoundBite Communications Announces the Intelligent Communications Platform
Enabling Integrated Multi-Channel Campaign Strategies

SoundBite Communications, Inc. (Nasdaq:SDBT) today announced the upcoming
release of the SoundBite Intelligent Communications Platform, an integrated,
multi-channel solution that will offer automated voice, text and email messaging
through an easy-to-use web interface. The on-demand solution will provide
enterprises with a powerful platform for designing and executing customer
communications campaigns to achieve superior results. The solution is designed
to enable SoundBite clients to seamlessly communicate with their customers
across multiple devices and channels.

"The SoundBite Intelligent Communications Platform will address the changing
business needs of Fortune 1000 organizations as well as consumers' growing
preference for mobile communications," said Ken Paterson, Director of the Credit
Advisory Service at Mercator Advisory Group. "By introducing this next
generation platform, SoundBite will enable these organizations to use a
combination of communications channels to reach their customers across a variety
of devices depending on the type of application and campaign goal."

Intelligent Communications Campaign Strategy Leverages Integrated, Multi-Channel
Engine

A multi-channel communications strategy can create a significant lift in
response rates for many types of customer communications. By leveraging
SoundBite's integrated voice, text and email messaging solution, organizations
will be able to quickly and effectively communicate important information to
consumers across a variety of devices and communications channels. SoundBite
also offers these organizations the ability to use Free-to-End-User text
messaging to reach more than 80 percent of U.S. wireless subscribers.

SoundBite's integrated platform will enable organizations to implement more
sophisticated campaign strategies that can lead to superior business results.
The enhancements in SoundBite's next generation platform will be evident across
campaign strategy, design, execution and reporting, and will include the
following:

* Multi-Channel Escalation will allow for a campaign strategy to escalate from
one channel to another. For example, a single campaign will be able to escalate
from email, to a voice message, and then to a text message in a series of
contact passes.

* Multi-Channel Blending will enable a single customer interaction to take place
across multiple communications channels, allowing customers to receive
information through one channel and respond using an alternate channel based on
customer preference. For example, a banking customer might receive a text
message prompting the customer to call the bank to settle a late payment.

* Multi-Channel Management and Reporting will provide a single view into
campaign activities across all channels, helping to improve overall campaign
success. Using analytics, organizations will be able to continually optimize
campaign results by developing strategies that take advantage of dynamic data
such as best channel, best time of day, or best day of week to contact
customers. SoundBite will also offer Enterprise Activity reports to provide
clients with key performance metrics related to cost per customer outreach and
effectiveness of campaign strategies.

The SoundBite Intelligent Communications Platform will provide organizations
with a flexible, on-demand solution to help transform their traditional
communications strategies to take advantage of consumers' growing preferences
for communicating via mobile phones and text messaging. An integrated,
multi-channel communications strategy will provide organizations with greater
flexibility in their customer contact campaigns and will offer the following
benefits:

* Flexibility to use the most appropriate channel based on the
message and customer preferences

* Communication through varying and multiple channels to drive
higher response rates

* Interactions through customers' preferred channels

* Enterprise view and management of all customer outreaches
"Consumers are rapidly adopting new communications channels and mobile devices,"
said Peter Shields, President and CEO of SoundBite Communications. "Enterprises
need to make a dramatic shift in how they communicate with their customers in
order to strengthen their brand and build lifelong, profitable relationships.
Some of our visionary enterprise clients have seen a positive impact from their
multi-channel communications strategies, but have not had a unified platform
that provides the reporting and management required to optimize those results.
We look forward to bringing these benefits to the market through the SoundBite
Intelligent Communications Platform."

Availability

SoundBite plans to make the SoundBite Intelligent Communications Platform
available early in the third quarter of 2008.

About SoundBite Communications

SoundBite Communications provides on-demand, integrated multi-channel
communications solutions that enable clients to achieve superior business
results. Building on its foundation as a leading provider of automated voice
messaging services, SoundBite offers integrated voice, text and email messaging
solutions that help clients deliver the right message, to the right customer,
using the right channel, at the right time. Organizations in industries such as
collections, financial services, retail, telecom and media, and utilities rely
on the SoundBite Intelligent Communications Platform to send over a billion
messages annually for collections, customer care, and sales and marketing
applications. For more information, visit http://www.SoundBite.com.

SDBT-G

-0-
CONTACT: SoundBite Communications
Marie Ruzzo
781.897.2632
mruzzo@SoundBite.com

Schwartz Communications
Chuck Kabat or David McKee
781.684.0770
SoundBite@schwartz-pr.com