Trilogy Circuits Hires M/C/C to Help Craft a Big Story About a Small Item
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Dallas Agency Reinforces Industry Position of Printed Circuit
Board Manufacturer
DALLAS--(Business Wire)--
Trilogy Circuits is notorious for its "inside jobs." Within some
of the world's most technologically advanced equipment, a
Trilogy-designed printed circuit board (PCB) adds intelligence to
state-of-the-art military devices, aviation parts, damage prevention
products and a host of other electronic gadgets. While Trilogy
provides turn-key services to all of its customers, M/C/C - a
Dallas-based advertising, public relations and marketing agency - will
use its expertise to strengthen Trilogy's position in the marketplace.
"With M/C/C's help, we begin another successful chapter at
Trilogy," said Charles Capers, CEO of Trilogy Circuits. "Trilogy
printed circuit boards have always been an integral piece of the
puzzle for some pretty sophisticated products. The board's
high-quality construction, backed with our outstanding customer
support, helped us become competitive in the PCB market. Now, M/C/C
can help develop a lasting image for Trilogy that distinguishes our
company from the competition."
To complement Trilogy's foundation of excellence in product
manufacturing and customer service, M/C/C will enhance Trilogy's
position through messaging, public relations and Internet marketing.
Just as Trilogy is able to capitalize on emerging trends in the
component packaging and new manufacturing processes, M/C/C excels at
finding new avenues to take its client's key messages to key target
audiences.
"M/C/C will exhaust its expansive resources to make sure Trilogy's
messages are heard," said Mike Crawford, president and founder of
M/C/C. "Trilogy's goal to increase its overall visibility is very
similar to many of our clients over the last 21 years. Every company
holds the desire to succeed. M/C/C uses that enthusiasm and helps
fast-track the company toward success."
About M/C/C
Dallas-based M/C/C provides marketing, advertising, public
relations, Internet marketing and research for companies ranging from
growing start-ups to global leaders. Several of M/C/C's clients
dominate their industries, including Alienware, CapRock Communications
and CommScope Enterprise Solutions. The agency's mantra of "living the
unexpected" has not only helped clients exceed their marketing goals,
but it consistently has made M/C/C one of the top PR and ad agencies
in Dallas for more than 20 years. M/C/C's Web site is
http://www.mccom.com.
M/C/C
Ciri Haugh, 972-480-8383 x301
Ciri_Haugh@mccom.com
Copyright Business Wire 2008
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