EMC Extends the Power of Application Discovery and Best Practices for VMware(R)-Enabled...

EMC Extends the Power of Application Discovery and Best Practices for
VMware(R)-Enabled Data Centers
Unveils EMC Smarts Application Discovery Manager 6.0 Offering Comprehensive
Visibility Into Virtual Dependencies and Compliance to Business Rules and Best
Practices

LAS VEGAS, May 20 /PRNewswire/ -- EMC WORLD 2008 -- EMC (NYSE: EMC), the
world leader in information infrastructure solutions, today unveiled the
newest version of its application discovery and dependency mapping solution --
EMC Smarts Application Discovery Manager (ADM) 6.0. Core to Version 6.0 is the
solution's full support for VMware virtualized environments -- dramatically
extending IT operations' visibility and control across physical, virtual and
mixed data centers.
Smarts ADM 6.0's comprehensive insight into business applications and the
supporting IT infrastructure in VMware environments helps IT support its
service levels to the business. New to Smarts ADM 6.0 is the Smarts ADM
"Virtual Listener," which introduces breakthrough virtual management
capabilities eliminating the need to deploy agents with every virtual machine.
Passively "listening" to application traffic across the VMware Virtual Switch
(vSwitch), data center managers benefit from dynamic, real-time visibility
into virtual relationships. The end result establishes dependencies of virtual
machines to one another in the delivery of business application services and
for the construction of data protection and disaster recovery plans for VMware
Site Recovery Manager and VMware Consolidated Backup.
When used in conjunction with EMC IT Compliance Analyzer -- Application
Edition 1.1, also announced today -- Smarts ADM dramatically increases user
control over virtual environments to help facilitate IT compliance within
VMware implementation strategies, VMware operational best practices, and
regulatory requirements such as PCI DSS (Payment Card Industry Data Security
Standard) and HIPAA.
"VMware has the potential to bring a new level of speed and efficiency to
businesses today, enabling companies to deploy new systems and applications
faster. It can also enable superior business continuity for critical services
by providing a resilient and dynamic set of resources to draw from to support
desired levels of application service performance," said Dennis Drogseth, Vice
President, EMA. "But transforming the data center doesn't come without
critical changes in management tools, which need to adapt."
"VMware virtualization has streamlined IT management for data centers of
all sizes that often have a mix of both virtual and physical environments,"
said Parag Patel, Vice President, Alliances at VMware. "EMC's new Application
Discovery Manager combined with VMware virtualization helps customers to
effectively manage these mixed environments. The solution provides our
customers with the visibility to monitor the application infrastructure while
benefiting from the business advantages of VMware virtualization, including
reduced capital and operating expenses, high levels of business continuity,
strengthened security and improved energy efficiencies."
Smarts Application Discovery Manager complements VMware VirtualCenter by
enabling IT operations to automatically track and manage configuration changes
and understand virtual-to-physical relationships in the application
infrastructure. The solution continuously provides full visibility into the
application services dependencies across a VMware-enabled infrastructure.
The solution also enables IT organizations to:

-- Comply with Best Practices for Planning and Optimizing
VMware(R)-enabled Data Centers, such as:
-- Viewing application dependencies to enhance configuration planning
-- Improving resource utilization by automatically identifying virtual
machines no longer in use
-- Identifying VMware ESX hosts that are not currently managed by
VMware VirtualCenter
-- Applying policies that check VMware VMotion activity for optimal
configurations
-- Understanding application dependencies and usage to optimally
configure VMware ESX hosts

-- Build Data Protection Plans for VMware environments, Including VMware
Site Recovery Manager and VMware Consolidated Backup (VCB)

-- Populate CMDBs to Leverage and Maintain VMware and Physical
Infrastructure Information

"EMC's view is that virtualization in general, and VMware specifically,
are redefining the data center. Today's announcement demonstrates our
commitment to leading the way in VMware integrated management tools," said
Chris Gahagan, EMC's Senior Vice President, Resource Management Software. "The
announcements complement existing VMware management solutions, such as EMC
ControlCenter 6.0 -- effectively bridging the management gap between physical
and virtual data centers and across the full stack, including applications,
network and storage."
About EMC
EMC Corporation (NYSE: EMC) is the world's leading developer and provider
of information infrastructure technology and solutions that enable
organizations of all sizes to transform the way they compete and create value
from their information. Information about EMC's products and services can be
found at http://www.EMC.com.
EMC, Smarts, and ADM are registered trademarks of EMC Corporation. All
other product and company names herein may be trademarks of their respective
owners.
This release contains "forward-looking statements" as defined under the
Federal Securities Laws. Actual results could differ materially from those
projected in the forward-looking statements as a result of certain risk
factors, including but not limited to: (i) adverse changes in general economic
or market conditions; (ii) delays or reductions in information technology
spending; (iii) our ability to protect our proprietary technology; (iv) risks
associated with managing the growth of our business, including risks
associated with acquisitions and investments and the challenges and costs of
integration, restructuring and achieving anticipated synergies; (v)
fluctuations in VMware, Inc.'s operating results and risks associated with
trading of VMware stock; (vi) competitive factors, including but not limited
to pricing pressures and new product introductions; (vii) the relative and
varying rates of product price and component cost declines and the volume and
mixture of product and services revenues; (viii) component and product quality
and availability; (ix) the transition to new products, the uncertainty of
customer acceptance of new product offerings and rapid technological and
market change; (x) insufficient, excess or obsolete inventory; (xi) war or
acts of terrorism; (xii) the ability to attract and retain highly qualified
employees; (xiii) fluctuating currency exchange rates; and (xiv) other one-
time events and other important factors disclosed previously and from time to
time in EMC's filings with the U.S. Securities and Exchange Commission. EMC
disclaims any obligation to update any such forward-looking statements after
the date of this release.
SOURCE EMC Corporation

Craig Librett of EMC Corporation, +1-508-293-7298, librett_craig@emc.com