PharmaCentra to Open Doors on Americus, Ga. Operations Center

Wed Jun 4, 2008 3:54pm EDT

* Reuters is not responsible for the content in this press release.

The Newest Operations Center in PharmaCentra's Growing Domestic
   Network Will Bring 85 to 150 Careers to a Community Devastated by
                           Tornadoes in 2007
ATLANTA--(Business Wire)--
PharmaCentra, an Atlanta-based marketing and services firm that
provides customizable healthcare management programs for the
pharmaceutical industry, announced today it is expanding its domestic
operations center network with a new location in Americus.

   "PharmaCentra's newest location demonstrates that Georgia has a
quality workforce that will accommodate a growing company's needs,"
said Ken Stewart, commissioner of the Georgia Department of Economic
Development. "In the wake of the 2007 tornadoes, it is especially
heartening to see a strong company invest in Americus."

   PharmaCentra plans to create between 85 and 150 jobs in the new
facility, which is located at Martin Luther King Blvd. and Rucker St.
in Americus and is 12,000 square feet. This is the third operations
center PharmaCentra has opened in South Georgia in the last year and a
half. PharmaCentra also has locations in Swainsboro and Fitzgerald,

   "We have deliberately chosen to locate our operations centers in
rural South Georgia communities because of the exceptional quality of
the workforce," said Dan Berman, chairman and CEO of PharmaCentra.
"Americus is home to Georgia Southwestern State University and South
Georgia Technical College. As such, PharmaCentra has access to a very
skilled, educated and motivated workforce."

   The new facility will accommodate the tremendous growth of
WellTouch(TM), PharmaCentra's signature patient compliance and
persistency program. WellTouch(TM) Healthcare Specialists encourage
patients to immediately fill their first prescription, remind patients
about refills, schedule physician appointments and provide medical

   "PharmaCentra is a very dynamic and respected company, and they
are a perfect fit for Americus and Sumter County," said David Garriga,
executive director, Americus Sumter County Payroll Development
Authority and the lead for the local recruiting effort. "After having
the opportunity to work with PharmaCentra for several months, we are
very pleased and honored to welcome them, and our citizens look
forward to the quality jobs they will provide."

   Costas Simoglou, project manager for GDEcD, assisted PharmaCentra
in securing its location.

   About PharmaCentra

   PharmaCentra, located in Atlanta, offers customizable programs
that help pharmaceutical companies provide comprehensive support to
the physicians and patients who depend on their brands. From
compliance and persistency to strategic sales and marketing,
PharmaCentra's programs and services represent the future of
healthcare management, offering clients integrated initiatives that
allow them to effectively manage the flow of information between
themselves, physicians and patients while increasing market share. For
more information, contact Dan Berman, President and CEO, at
770-395-0088, ext. 2012, or visit

   About The Georgia Department of Economic Development

   The Georgia Department of Economic Development (GDEcD) is the
state's sales and marketing arm, the lead agency for attracting new
business investment, encouraging the expansion of existing industry
and small businesses, locating new markets for Georgia products,
attracting tourists to Georgia, and promoting the state as a location
for film, video and music projects, as well as planning and mobilizing
state resources for economic development.

For PharmaCentra
Media contact:
Erica Stephens, 770-429-1958

Copyright Business Wire 2008