Tuleh LLC Names David Shelsky as CEO

NEW YORK--(Business Wire)--
Tuleh LLC, announced today that it has appointed David Shelsky as
Chief Executive Officer. Mr. Shelsky will partner with founder and
designer Bryan Bradley and President Marco Cattoretti -- who will each
continue in their current positions. Commenting on joining the Tuleh
team, Mr. Shelsky said: "When I sold my company to pursue interests
outside the apparel business, I did not think that I would be back in
the heart of fashion so soon. However, when I met Bryan and Marco and
learned about their vision, I knew this was right and I am thrilled to
partner with their creative talent."

Bryan Bradley and Marco Cattoretti jointly commented, "We are
excited to have David officially join us as CEO of Tuleh. David has
been working with us in recent months and we are confident that he
adds a business and strategic perspective that will help Tuleh
accelerate its growth in a disciplined manner."

Mr. Shelsky comes to Tuleh following a successful 25 year career
in fashion. Most recently, Mr. Shelsky developed, grew and eventually
sold Cousin Johnny a contemporary knitwear brand. Prior to Cousin
Johnny, Mr. Shelsky had an accomplished career holding various
management positions including posts at Kikit, Barney's and Calvin
Klein.

Simultaneous with Tuleh's announcement of its appointment of Mr.
Shelsky as CEO, Trilea Partners LLC announced that together with Mr.
Shelsky, Trilea is investing in Tuleh.

About Tuleh

Tuleh designs, sources, and markets a leading Couture brand. The
brand is celebrating its ten year anniversary. The Company's products
are distributed through select department stores and better specialty
stores in the US and Internationally as well as through select
e-commerce sites.

Tuleh LLC
David Shelsky, CEO, 212-979-7888
Marco Cattoretti, President, 212-979-7888

Copyright Business Wire 2008