AT&T Enables New Water Management Company to Build Business Around Monitoring Water...

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Thu Jun 19, 2008 10:00am EDT

AT&T Enables New Water Management Company to Build Business Around Monitoring
Water Levels in the Home
AT&T Helps Spring Water On Tap Establish a New Business Model for Spring Water
Delivery, Managing Large Water Supplies for Customers in Their Homes

ATLANTA, June 19 /PRNewswire-FirstCall/ -- AT&T Inc. (NYSE: T) today
announced a contract with Spring Water On Tap, an Atlanta-based natural spring
water supplier.
    AT&T will provide Spring Water On Tap with AT&T RFID Service which works
seamlessly with Spring Water On Tap's existing wireless network
infrastructure. The service will enable Spring Water On Tap to benefit from
precise, on-demand tracking of water inventories in its customers' homes.
    Spring Water On Tap provides large permanent tanks to customers and
maintains fresh spring water supplies in those tanks for all of customers'
personal uses in the home. AT&T RFID Service enables wireless-based RFID tags
to send regular signals to keep track of customer water levels and provides
status updates, which are available for Spring Water On Tap staff to view with
a Web browser anywhere on the company's wireless network.
    With AT&T RFID Service, Spring Water On Tap also will be able to enhance
the efficiency of distribution routes for its water delivery units, so that
trucks are always dispatched to service customers in need and do not make
unnecessary checkup stops. By viewing customer tank levels over the network,
Spring Water On Tap delivery staff will be able to plan routes and water drop-
offs more efficiently.
    AT&T will deploy 1000 RFID units in Atlanta, to be followed by a projected
6000 units in other cities where Spring Water On Tap plans operations across
the Southeast.
    "The core driver of our business is efficiency. We needed to develop a
system to proactively and unobtrusively monitor the water levels of our
customers' tanks in their homes," said Percy Jones, CEO, Spring Water On Tap.
"AT&T has enabled our company to accomplish our mission of providing customers
with a seamless supply of fresh spring water in their homes at all times."
    AT&T RFID Service is part of AT&T's overall portfolio of sensor-based
networking solutions that enable businesses to track a wide variety of
valuable resources in real time.
    About Spring Water On Tap
    Spring Water On Tap is an innovative company whose main focus is delivery
of a great product that is great for human consumption and helps protect our
environment. Spring Water On Tap has developed a method to provide spring
water to businesses and homes utilizing bulk delivery. Percy Jones, CEO, is
the brain behind the development of this company. A long-time pioneer in the
water industry, he has always desired to develop a way to deliver fresh, clean
water in an efficient manner to customers. The developed technology for the
company will allow trucks to go from the company's spring water sources
directly to homes and businesses and will monitor the product in real time so
that it can be routed immediately to any desired location. Spring Water On Tap
is a company that is also focused on the environment. We hope to eliminate the
use of the plastic bottles that are so detrimental to our environment. Our
bulk water delivery and the impending carrying case for "water on the go" will
be the way of the future in the delivery and usage of water consumption.
    About AT&T
    AT&T Inc. (NYSE: T) is a premier communications holding company. Its
subsidiaries and affiliates, AT&T operating companies, are the providers of
AT&T services in the United States and around the world. Among their offerings
are the world's most advanced IP-based business communications services and
the nation's leading wireless, high speed Internet access and voice services.
In domestic markets, AT&T is known for the directory publishing and
advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM
organizations, and the AT&T brand is licensed to innovators in such fields as
communications equipment. As part of its three-screen integration strategy,
AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked
No. 1 on Fortune magazine's World's Most Admired Telecommunications Company
list and No. 1 on America's Most Admired Telecommunications Company list.
Additional information about AT&T Inc. and the products and services provided
by AT&T subsidiaries and affiliates is available at http://www.att.com.
    (C) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T
logo and all other AT&T marks contained herein are trademarks of AT&T
Intellectual Property and/or AT&T affiliated companies. All other marks
contained herein are the property of their respective owners.
    Note: This AT&T news release and other announcements are available as part
of an RSS feed at http://www.att.com/rss. For more information, please review
this announcement in the AT&T newsroom at http://www.att.com/newsroom.
SOURCE  AT&T Inc.

Drew Giblin of AT&T Inc., +1-404-927-2993, Mobile, +1-404-536-0323,
dgiblin@attnews.us
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