Adams Golf Hybrids Rank No. 1 At the 108th U.S. Open Championship and No. 1 Hybrid...

Adams Golf Hybrids Rank No. 1 At the 108th U.S. Open Championship and No. 1
Hybrid On Tour (YTD)

PLANO, Texas, June 19, 2008 (PRIME NEWSWIRE) -- Adams Golf, Inc. (Nasdaq:ADGF)
has now won the hybrid count at both major championships in 2008, after
accounting for over one-third of all hybrids in play at the 108th U.S. Open. By
winning the hybrid count at a majority of the year's PGA Tour events, including
both the Masters and U.S. Open, as well as all of this year's Nationwide and
Champions tour events, Adams Golf has made significant strides in brand presence
and equipment preference on tour.

"By leading the hybrid category at the U.S. Open and the Masters, as well as
week to week on the PGA, Champions and Nationwide Tours, we believe it shows
that our brand is stronger than ever and that we're continuing to develop
world-class product that the best players in the world can put their trust in,"
said Tim Reed, Adams Golf Vice President of R&D. "The challenging course
configurations and the added length of Torrey Pines last week required greater
precision, more distance and extra forgiveness -- all benefits that our hybrids
are designed to offer. And the fact that we were the hybrid of choice is
something we're very proud of."

According to the Darrell Survey, there were 13 more Idea hybrids, including the
new Idea Pro Gold, in play last week at Torrey Pines than the next closest
competitor. Additionally, there were 11 different hybrid brands played among the
field of 156 golfers, with Adams Golf being the top brand of choice.

Along with having the most hybrids in play at the two major championships, there
have been a total of 682 Idea hybrids played on the PGA Tour in 2008, making it
the top brand on tour. Furthermore, four different tournament champions in 2008
played Idea hybrids en route to their victories. Adams Golf has also won every
hybrid count on the Champions Tour dating back to the end of the 2005 season,
and every hybrid count on the Nationwide Tour since August 2006.

This press release contains "forward-looking statements" made under the "safe
harbor" provisions of the Private Securities Litigation Reform Act of 1995. The
statements include, but are not limited to statements using terminology such as
"may," "will," "expect," "forward," "future," "intend," "estimate,"
"anticipate," "plan," "seek" or "believe," and "belief." Such statements reflect
the current view of the Company with respect to future events and are subject to
certain risks, uncertainties and assumptions related to certain factors
including, without limitation, the following: the ability to maintain historical
growth in revenue and profitability; the ability to generate sufficient revenue
to cover our investments; retail inventory levels and their effect on future
orders; the ability to generate shareholder value; product development
difficulties; product approval and conformity to governing body regulations;
assembly difficulties; competing product introductions; patent infringement
risks; uncertainty of the ability to protect intellectual property rights;
market demand and acceptance of products; the impact of changing economic
conditions; the success of our marketing strategy; the success of our tour
strategy; our dependence on a limited number of customers; business conditions
in the golf industry; reliance on third parties, including suppliers; the
actions of competitors, including pricing, advertising and product development
risks concerning future technology; the management of sales channels and
re-distribution; investor audience, interest or valuation; and events and other
factors detailed under "Risk Factors" in our Securities and Exchange Commission
filings. These filings can be obtained by visiting the corporate governance
section of our website at www.adamsgolf.com or by contacting Adams Golf Investor
Relations at InvestorInfo@adamsgolf.com.

Although the Company believes that the expectations reflected in such
forward-looking statements are reasonable, it can give no assurance that such
expectations will prove to be correct. Based upon changing conditions, should
any one or more of these risks or uncertainties materialize, or should any
underlying assumptions prove incorrect, actual results may vary materially from
those described herein. Except as required by federal securities laws, Adams
Golf undertakes no obligation to publicly update or revise any written or oral
forward-looking statements, whether as a result of new information, future
events, changed circumstances or any other reason after the date of this press
release. All subsequent written and oral forward-looking statements attributable
to the Company or persons acting on its behalf are expressly qualified in their
entirety by the applicable cautionary statements.

The Adams Golf logo is available at
http://www.primenewswire.com/newsroom/prs/?pkgid=5031

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CONTACT: Adams Golf, Inc.
Jeff Wood
972-673-9585
woodj@adamsgolf.com